Heineken owned beer brand Dos Equis is parting ways with Havas in favour of Droga5, taking The Most Interesting Man in the World advertising campaign with it but not without one last hurrah from Havas. Ending a decade long partnership in fitting fashion Havas published a full page ad celebrating the awards haul brought home […]
‘Eat Monday For Breakfast’ with Nick Helm is a 3-part online series in which the acclaimed stand-up comedian and star of BBC Three’s Uncle tries to overcome his aversion to early mornings. Is getting up early “just a conspiracy to make people with less structured lifestyles feel bad about themselves”? Or are early risers onto something? […]
J. Walter Thompson Amsterdam is turning its hand to product development by co-creating a new food brand for Dutch supermarket chain PLUS: SuperSauce. An undercover vegetable sauce made with pure beetroot, carrot and parsnip, SuperSauce helps parents overcome the daily struggle of making kids eat their vegetables. Agency chef and food creative, Robbie Postma, worked with a […]
Halo launched this February and, despite zero media spend, garnered global media coverage and conversation, catapulting the brand into the coffee limelight. Halo is now seeking to raise £1.6m to aggressively grow the business in the UK and globally. It is fundraising through Growthdeck, the private investor platform which, since launch in early 2016, has […]
The Carlsberg Group has committed to eliminating carbon emissions and halving water usage at its breweries by 2030 as part of its new sustainability programme – Together Towards ZERO. An intermediate step includes the exclusive use of renewable electricity at its breweries by 2022. Together Towards ZERO is a response to increasing consumer demand for […]
Hot on the heels of Conservative party plans to scrap free school lunches, Jake’s Boost, the health food startup, is fighting UK child hunger with nut butter. The company is celebrating the early success of its crowdfunding campaign by surpassing the initial target within the first 50 hours. The rewards-based campaign hosted on social good crowdfunding platform UpEffect has exceeded its […]
Starbucks is partnering with Lady Gaga’s Born This Way Foundation to spread a simple message – be kind. Starting June 13, Starbucks will donate 25 cents from each one of its colourful Cups of Kindness beverages sold at participating Starbucks stores in the United States and Canada through June 19 to Born This Way Foundation. […]
Bushmills Irish Whiskey – the oldest licensed distillery in Ireland – and Lowden Guitars – one of the world’s finest acoustic guitar manufacturers – have created a new limited edition guitar made from Bushmills Irish whiskey barrels and ancient bog oak. The two Northern Irish icons known for their unwavering character and quality craftsmanship have […]
Rémy Martin is thrilled to announce the global launch the “Rooted In Exception” mixed reality experience using Microsoft HoloLens technology. “Rooted In Exception” mixed reality will be first seen by attendees at a private Rémy Martin party in Los Angeles on June 15 before rolling out to luxury retail stores and events worldwide. It is […]
Hardworking. Genuine. Humble. Just a few words to describe the people of Lynchburg, Tennessee and whiskey makers in the Jack Daniel Distillery. But why not these words? Fashionable. Refined. Polished. Brown-Forman and Arnold Worldwide are launching a new integrated effort in support of the Gentleman Jack premium Tennessee Whiskey brand, with the goal of introducing […]