Biles Hendry was asked by leading UK wine distributor and producer Bibendum to create a new range of Argentinian wine, consisting of a Pinot Grigio and a Malbec. Buenos Aires is separated into 15 districts (or Communes) giving rise to the range name, and the wine seeks to capture the unique spirit and personality of […]
Mystery Ltd.’s latest innovative casual dining concept has taken contemporary European lifestyle to Kazakhstan, with the launch of The Crepe Café, a modern classic crêperie in the heart of the Kazakh capital, Astana. Kazakhstan has a hunger for modern, European style cuisine and western dining trends, and the Crêpe Café concept is perfect for the aspirational, fashionable […]
Morrisons is gearing up to give away 50,000 sprigs of mistletoe this year in an effort to increase festive romance after a quarter (25 per cent) of Brits said all they want for Christmas in 2016 is a kiss from a loved one. The giant mistletoe giveaway was launched by the supermarket after research revealed the tradition […]
Ferrero Australia via The Mix Agency, Mango PR and Soap linked by Isobar have invited consumers to Share the Magic this Christmas with a delicious new partnership with ex Masterchef contestant, Reynold Poernomo. The campaign focuses on inspiring consumers to use the Ferrero Pralines range in new ways outside of the standard gifting occasion to […]
As a nation, Britons are increasingly aware of the calorie content in the food they eat but can the same be said for what they drink? And how much alcohol is in their drink? New research conducted by Diageo reveals that 84% of people admitted they were unfamiliar with how many calories were in their […]
California Prunes has appointed its first Culinary Apprentice Brand Ambassador. Danielle Davey, is an Apprentice at the Rosemary Shrager Cookery School, studying for her BTEC Level 3 Certificate in Hospitality and Catering Principles and NVQ Level 3 Diploma in Professional Cookery. Danielle is being mentored by Rosemary Shrager (a long-standing California Prunes brand ambassador and […]
According to new research, collated and analysed by Wren Kitchens, the average Brit will scoff their way through a whopping 5,905 calories this Christmas Day – that’s nearly three times the RDA for the average female and twice the RDA for the average male. Although the great British festive feast begins quite modestly, with Brits […]
PepsiCo announced LIFEWTR, a new premium bottled water that fuses creativity and design to serve as a source of inspiration, as well as hydration, to usher in a new era of thirst quenchers. Available across the United States beginning in February 2017, LIFEWTR is a purified water, pH balanced with electrolytes added for taste. That […]
McCann New York tapped into the spirit of giving this festive season to produce a clever packaging for Belgian chocolatier brand Godiva. ‘The Box that Keeps Giving’ takes after the style of Russian nesting dolls, where upon opening the main package, you find two individual boxes–one for keeping and one for giving to someone else. The recipient […]
Comedian and actor Ash Williams, summer loving TV presenter Carissa Walford and Aussie Supercars driver Chaz Mostert have joined forces to create the ultimate guide on how to #MaxYourSummer via Traffik Group. The video for Pepsi Max in Australia, which released on December 9, shows how Williams, Walford and Mostert deal with bad traffic and […]