Stoli Claims its Position as “THE Vodka” & Launches New National Campaign

Stoli Claims its Position as “THE Vodka” & Launches New National Campaign

Stoli Vodka announced the launch of its new advertising campaign, “THE Vodka.” Produced by Richmond-based The Martin Agency, the campaign is the brand’s first major advertising effort since the inception of Stoli Group USA this January 2014. The campaign boldly celebrates the brand’s authenticity and places the spotlight on Stoli’s heritage as a trailblazer in […]

Cheetos Serves Up Mischief this Halloween with New Treats & Tricks for the Entire Family

Cheetos Serves Up Mischief this Halloween with New Treats & Tricks for the Entire Family

Calling all pranksters: Chester Cheetah, the official Cheetos brand spokes-cheetah, has proclaimed that after years of the ‘same old same old,’ Halloween needs a new twist – so, today he unveiled a new bag of treats and tricks to bring out the mischievous side of families this season. With the release of new limited-edition Cheetos […]

Poliakov Vodka Unveils a New Fully-Revamped Flavoured Range

Poliakov Vodka Unveils a New Fully-Revamped Flavoured Range

Poliakov Vodka unveils a fully-revamped new Flavoured range. Bypassing the prevailing “flavour fatigue,” Poliakov Vodka focuses on within-reach and familiar flavours. We all know those typical aromas, which will ring a bell to each and every one of us. Poliakov rises up to the challenge of upgrading classic flavours. While setting the standards higher than ever to […]

Glaceau Smartwater Announces Major Marketing Campaign

Glaceau Smartwater Announces Major Marketing Campaign

Coca‑Cola GB announced Jennifer Aniston will play a leading role in premium bottled water glaceau smartwater’s UK launch campaign, following the brands high profile London launch event last week. The actress is already the brand’s spokesperson in the United States and will provide the voiceover for the TVC and feature in the OOH and digital […]

Space Brings Cocio to Bestival With Experiential Activity

Space Brings Cocio to Bestival With Experiential Activity

Danish chocolate milk brand Cocio was targeting Bestival-goers with an experiential campaign designed to drive trial and increase awareness and engagement with the brand. The activity, led by Space, kicked off on September 4 and ran for the duration of the four day event. Cocio, created in 1951 in Denmark, is a chocolate milk drink […]

Ehrmann’s Mixim Greek Yogurt Puts Extra Love in Lunchboxes for Back-to-School

Ehrmann’s Mixim Greek Yogurt Puts Extra Love in Lunchboxes for Back-to-School

Ehrmann’s Mixim, the new high protein Greek yogurt in a distinctive heart-shaped container with kid-friendly mix-ins, is helping busy parents put some extra love in their children’s lunchbox this back-to-school season while supporting charity partner The Children’s Heart Foundation. Consumers are invited go to http://bit.ly/LoveintheLunchbox where they’ll find free printable downloads of fun activities guaranteed […]

Keurig & Coca-Cola Expand Agreement to the Keurig Hot Brewing System

Keurig & Coca-Cola Expand Agreement to the Keurig Hot Brewing System

Keurig Green Mountain, a leader in specialty coffee, coffee makers, teas and other beverages with its innovative brewing technology, and The Coca‑Cola Company have expanded the companies’ innovative partnership to offer select beverages from the portfolio of The Coca‑Cola Company’s still brands in the Keurig hot brewing system in the United States and Canada. Honest Tea, […]

Aesop Serve-Up a ‘Sweet’ Seaside Treat

Aesop Serve-Up a ‘Sweet’ Seaside Treat

Used by the Victorians to protect their modesty and as much a part of the British seaside tradition as ‘kiss me quick’ hats and sticks of rock, the iconic beach hut provides the perfect centre-piece for Aesop’s playful pack designs for Devon-based Bristows range of Clotted Cream Fudge and Toffee. The pastel-coloured ‘sun-kissed’ packs, which […]

Springetts Redesigns Monty Bojangles

Springetts Redesigns Monty Bojangles

August sees the relaunch of the Monty Bojangles range of chocolate truffles with new packaging by Springetts Brand Design Consultants. The brief for the current range of six products was to reassess the existing brand to visually communicate a coherent brand story and engaging philosophy, establish the brand’s fame as ‘truffletiers’, create a challenger brand […]