Following ButterflyCannon’s striking packaging redesign for Hennessy Very Special, this new look needed to be customised for the more relaxed and celebratory Festive gift packaging. ButterflyCannon’s approach was to maintain the core of the redesign whilst embellishing it with a bit of sparkle, holly and stars mixed with the emblematic vines. The Hennessy bow was […]
To celebrate Halloween last week, Pepsi Max decided to play a prank on some unsuspecting moviegoers. Using an augmented reality bathroom mirror equipped with face tracking technology, the brand gave the moviegoers a scare by giving their reflections a horror makeover. Staring into the mirror, one man had his reflection turn into a scary clown, […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2014/11/301431_BACARDITRIANGLE_ENDVIDEO_FINALVIDEO_031114_v005_h264.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2014/11/CJP50486.jpg”] Halloween weekend bats, black magic and BPM collided in the Bermuda Triangle to create a music experience like no other on earth. Over three action-packed days Bacardí Triangle delivered poolside sets from world-class DJs, a spectacular Black Magic Halloween party headlined by AC Slater and a handpicked artist line up that […]
New M&M’s Crispy Milk Chocolate Candies were available for trick-or-treaters this Halloween – but only at one house in the entire country. Last month, Mars Chocolate North America announced that after a decade of pleas from consumers, the company is officially bringing back M&M’s Crispy to stores in the US in January 2015. Countless fans across […]
On October 31st the United States Grand Prix returned to Circuit of the Americas in Austin, TX for only the third time, where the Williams Martini Racing team made its US debut. Earlier this year, Martini, the world’s leading vermouth and best-selling Italian sparkling wine, in partnership with Williams, announced a multi-year agreement that unites two […]
JWT London has deftly created a pair of ghoulish eyes, by simply cutting a Cherry Bakewell by Mr Kipling in half. The line reads ‘Trick or treating is better with cake.’ David Masterman, Creative Director at JWT London said “Cake makes for an exceedingly good Halloween.” The ad builds on the “Life is better with […]
McDonald’s is set to unveil new slogan Lovin’ Beats Hatin’ in a 2015 ad campaign that will see a 60 second spot during the Super Bowl, it has been suggested. The Wall Street Journal has cited sources close to McDonald’s for the launch of the new slogan, which it is believed will not replace I’m […]
The culmination of a 10-month partnership program, Pepsi debuts its latest global fashion collaboration, “The Pulse of New Talent” collection in partnership with Vogue Italia. In celebration of Vogue Italia’s 50th Anniversary, the two iconic brands have partnered to identify and showcase 10 cutting-edge, emerging design talents from around the world to create a 20-piece […]
Coca-Cola Israel and digital agency Gefen Team have recently launched a campaign that had them printing over two million exclusively designed labels for its bottled Diet Coke beverages. Using a special algorithm, Coca-Cola managed to generate millions of different labels in various permutations of colors and shapes automatically for their ‘Stay Extraordinary’ campaign. According to […]
In what promises to be an entertainment experience unlike anything you’ve ever seen, Chester Cheetah, the official Cheetos brand spokes-cheetah, announced the introduction of Los Cheetahs. This insanely talented team of trick fútbol players combines athleticism, theater and comedy — a spectacle only fitting for the most popular sport in the world and the most […]