Based in Santa Cruz, coffee lovers Gabe Herz and Andy Clark have created a simple, sleek and affordable coffee-maker that uses the slow drip cold brewing method. Realizing that the available options for cold brewed coffee in the market are impractical and expensive, they designed the “Cold Bruer”—an attractive device that shows the user the […]
We Are What We Do – a not-for-profit behaviour change organisation – was commissioned by east London arts facilitators Create London to launch Box Chicken, a mobile food outlet aiming to harness the popularity of fried chicken shops by ‘recreating their fast, tasty, social and cheap dining experience with a healthy and nutritious twist’, according […]
Tribal Worldwide Shanghai launched a multifaceted mobile campaign featuring McDonald’s “I See Fries” in early September, utilizing the platform of China’s biggest Smartphone photo filter application, Meitu. The campaign leverages the mobile platform where users of Meitu are encouraged to snap pictures of everyday items that resemble fries and collect them into their virtual ‘McDonald’s […]
http://www.youtube.com/watch?v=P47eLknD0qo&feature=youtu.be Carlsberg beer has launched a brand new global marketing campaign to sit alongside its three year deal with the Barclays Premier League – the most famous football league in the world, with a cumulative audience of 4.7 billion people. Entitled ‘The Ride,’ the commercial focuses on the rollercoaster of emotions that everyone involved with […]
Aamir Ahmad, Sean Galligan and David Garrett, co-founders of award-winning contemporary furniture retailer Dwell, are making their debut in the restaurant sector with the launch of Indian restaurant Zumbura. Set to open in Clapham at the start of November, this cool and sophisticated 50-cover restaurant will showcase the traditional cuisine of the Purab region of […]
Creative production studio Taylor James were approached by hip-hop guru Hype Williams and his production company HSI New York, to lead the design and animation for the latest multi-platform campaign for Honey Nut Cheerios which went viral earlier this month. The campaign, pioneered by agency Saatchi & Saatchi NY, features rap mega-name ‘Nelly’ giving the […]
Warren du Preez & Nick Thornton Jones, regarded as two of the creative industry’s leading artists within image-making and film have been asked to live their distinctive approach with Perrier-Jouët. This collaboration has ended up to a 360° communication where the user is guided to a journey through their vision of Perrier-Jouët’s artistic heritage and […]
After returning in 2013 from a 15-year mass market advertising hiatus, Grey Poupon returned with a campaign from CP+B. Their TV spot “The Chase” was nominated for an Emmy and although they didn’t win, they wanted to do the tasteful thing and share the honour of being nominated with their fans. So last week, Grey […]
Mondelez International’s European chewing gum brands Trident, Stimorol and Hollywood, have undergone a rebrand. In the biggest cross-country branding project undertaken by Mondelez to date, the three brands were refreshed by agency LPK and adapted by Sun Branding Solutions for more than 700 SKUs across multiple territories, pack formats and substrates. “We have been working […]
Mikado, the biscuit brand owned by Mondelez International, is relaunching across Europe with an idiosyncratic first campaign from its new creative agency, Fallon London. The campaign, launching in Germany and including TV, print and digital, hinges around a central film introducing a male character who visits a casino. He arrives by parachute and enters the […]