Water in a Box Launches in UK First

Water in a Box Launches in UK First

Water in a Box, which claims to be the UK’s first Tetra Pak carton-packaged water, has launched with designs by Designate. The Water in a Box range is owned by Vivid Water Ltd, and comprises four variants – Spring water, Orange and Peach, dash of Strawberry and dash of Lemon and Lime. Brighton-based consultancy Designate’s […]

Heinz Launches ‘Full of Beanz’ Ad Push

Heinz has released a new TV ad reminding parents that, “for kids that are full of Beanz, it has to be Heinz.” The 30-second ad focuses on the relationship between brothers, as younger Charlie struggles to keep up with energetic older brother Tom in games of hide-and-seek, cycling and football. Abbot Mead Vickers BBDO created […]

Aunt Bessie’s Reveals Brand Redesign With Springetts

Aunt Bessie’s Reveals Brand Redesign With Springetts

Aunt Bessie’s has unveiled a refreshed brand look created by Springetts Brand Design Consultants, launching at the end of August. Tasked with revitalising the expanded Aunt Bessie’s product portfolio, the new look aims to create more of an emotional connection with consumer. Design and photography have been used to communicate the brand essence of ‘roastiness’, […]

Nathan Love Takes A 3D Journey With Kellogg’s

Toucan Sam and his trio of boisterous nephews return for their 3D encore in a wave-crashing, treasure-hunting tale of a spot from the animation and design gurus at Nathan Love. Introducing the all-new Kellogg’s Froot Loops Treasures with strawberry-flavored filling, Froot Detector marks Nathan Love’s second outing for the brand, following a stunning debut that […]

Pepsi MAX Invites Consumers to Unlock a Legend with New Advertising Campaign

Pepsi MAX will air the brand’s new TV commercial to support its latest, and biggest, gaming campaign. Debuting just ahead of the official NFL season, the ad, titled “Disappearing Sanders”, is the television expression of the current Pepsi MAX promotional campaign bringing excitement to fans by inviting them to unlock a legendary player in the […]

‘World’s Smallest Restaurant’ Only Seats 2 Diners at a Time

‘World’s Smallest Restaurant’ Only Seats 2 Diners at a Time

Located in Vacone, central Italy, the restaurant ‘Solo Per Due’ embodies its philosophy as it means “just for two” in Italian. The restaurant only caters to two people at a time as the owner, Remi Di Claudio would like couples to experience an exclusive dining experience. Those who would like to dine there would have […]

Design by Day brands The Great British Butcher

Design by Day brands The Great British Butcher

Manchester-based consultancy Design by Day has created the branding and packaging for The Great British Butcher range of seasonings, marinades and sauces. The range is owned by MRC Flava, and products include Crunchy Curry Crumb, Bloody Mary Rub and British BBQ Rub. Design by Day was briefed to create designs that reflect the company’s British […]

Castle Lite Beer Unveils Mind Reading Beer Machine

Imagine being able to pour beer with your mind. Well, stop imagining! Castle Lite has made it possible by introducing the world-first Extra Cold Mind Reader. Conceived and developed by digital agency Hellocomputer, this awesome machine is designed to reward you for focusing on ‘extra cold’. The machine utilises an EEG headset, which is calibrated […]

Jack And Jill Went Up The Hill… To Chase A Wheel Of Cheese

Jack And Jill Went Up The Hill… To Chase A Wheel Of Cheese

At the sixth edition of the Canadian Cheese Rolling Festival, hosted by Dairy Farmers of Canada, more than 160 ambitious competitors and 11,000 cheese lovers gathered together in Whistler, British Columbia – all for the love of Canadian cheese!  Canada’s most exciting and much anticipated festival featured cheese rolling races, a costume contest and other […]