Colourful vs Minimalistic Packaging
Which style should you go with? As a brand, you can either choose to create…
Budweiser Announces Long-Term Ambition to Be the First Beer on Mars
39 million miles away, the next generation of space exploration awaits its first pioneers. And…
Skol Admits Its Sexist Past and Stresses the Importance of Evolving
Brazilian beer brand Skol invited illustrators and artists to recreate old Skol posters that objectified…
AB InBev Invites Britain to Keep it Bud Light with W+K London
AB InBev is bringing America’s number one beer brand to British shores, marking its biggest…
Molson Coors Introduces New Campaign to Save the Great British Pub
Molson Coors UK&I has announced the launch of a brand new initiative to save the…
McDonald’s Got NYC’s Bushwick Collective to Paint Bagel Burgers on Billboards All Over the Netherlands
If anything says “New York” more than a bagel, it’s graffiti and hip-hop. That, at…
Weetabix Bringing Back ‘Have You Had Your Weetabix?’ Strapline in New Ad
Popular breakfast cereal brand Weetabix, is bringing back its famous ‘Have You Had Your Weetabix?’…
Molson Coors’ Staropramen and Pravha Open Pop-up “Spirit of Prague” Beer Hall in London
Staropramen, the number one Czech beer in the UK, and Pravha, the new lighter tasting…
Y&R Shanghai is Looking for a ‘Burger Queen’ on International Women’s Day
Burger King launched its world’s first ‘Burger Queen’ campaign for International Women’s Day, in partnership…
Prosciutto di San Daniele Launches Global Digital Platform ‘Chef Talks’ Featuring UK’s Top Culinary Experts
As part of its ongoing global digital strategy and presence, traditional Prosciutto brand, Prosciutto di…
Krispy Kreme Takes Australians on a ‘Journey to Glazetopia’ in New VR Campaign
Krispy Kreme, in partnership with Digital Arts Network and Eleven, is taking its customers on…
Macallan Teams with Swiss Watchmaker Urwerk for New Limited Edition Flask
In its latest collaboration, The Macallan sought to bring something truly unexpected, innovative and extraordinary…
Costa Coffee Offers a Barista-Eye View with Snapchat’s Snap Spectacles
Costa Coffee has launched a new social marketing campaign using Snapchat’s innovative Snap Spectacles, giving…
PALM and La Trappe Brands Transfer Distribution to Molson Coors UK
Molson Coors UK is pleased to announce that as part of the partnership with Bavaria,…
Beam Suntory Amongst Brands to Sign up for Shazam’s New Scaled Augmented Reality Solution
Shazam, one of the world’s most popular apps, announced the launch of a massively scaled…
evian Launches 750ml Sport Cap with New Ambassador Madison Keys
evian, the number one premium global water brand, has launched its new 750 ml sport…