Guinness Continues ‘Intolerant Champion’ Push with Foals & Rudimental

Guinness Continues ‘Intolerant Champion’ Push with Foals & Rudimental

Guinness is following up its ‘Intolerant Champion’ ad campaign based on legendary record producer John Hammond with a series of short films featuring pop acts discussing his legacy. The first of the four-part weekly series of three minute films will be revealed on the Guinness site, sitting alongside the original TV spot (above) for the […]

BrewDog Parodies ‘Tick Follows Tock’ Guinness Ad To Launch New Stout

BrewDog Parodies ‘Tick Follows Tock’ Guinness Ad To Launch New Stout

BrewDog is attacking bête noire Diageo in a low-budget campaign that makes fun of Guinness’ famous ‘Tick Follows Tock’ advert. BrewDog co-founders James Watt and Martin Dickie dress up as a pantomime horse and go on an outing to a local leisure centre to parody the Guinness ad, which originally featured CGI horses appearing from […]

KitKat Gives Everyone a Break in Valentine’s Radio Ads

KitKat Gives Everyone a Break in Valentine’s Radio Ads

As part of its successful Moment Marketing strategy for KitKat, J. Walter Thompson has created 2 tactical radio ads designed to point the brand’s witty observations directly at the most romantic of holidays. And possibly make people a little nauseous. The first, called “I’ll get her”, will be released on 12th February, two days before […]

McDonald’s Burgers Creatively Broken Down Into ‘Pantone Swatches’

McDonald’s Burgers Creatively Broken Down Into ‘Pantone Swatches’

McDonald’s has worked together with Leo Burnett Dubai to come up with an eye-catching campaign. Taking reference from the Pantone colour chart, the agency has broken down some of McDonald’s signature burgers, and placed each ingredient on “swatches” labeled with their names. For example, the McChicken consists of sesame seed bun, mayonnaise, lettuce, a McChicken […]

Tesco Plays Matchmaker for Valentine’s Day With ‘Basket Dating’

Tesco Plays Matchmaker for Valentine’s Day With ‘Basket Dating’

To help Tesco become the destination supermarket for Valentine’s Day, BBH has created an online campaign that sees a psychotherapist match-make shoppers based on the contents of their shopping baskets. For many, Valentine’s Day feels like a retailer event awash with the same offers, targeted at the same people: couples. Tesco are talking to everyone […]

Ogilvy India & Cadbury Dairy Milk Unveil New Say It With Silk Push

Ogilvy India & Cadbury Dairy Milk Unveil New Say It With Silk Push

Cadbury Dairy Milk Silk, India’s favourite premium chocolate brand, recently launched a new thematic TVC, encapsulating the brand’s signature romantic nostalgia – “Kiss me…close your eyes”. The film showcases two young puppeteers craving so much for Cadbury Dairy Milk Silk, that they indulge while in the midst of a performance, thus highlighting yet another unique […]