Seth & Riley’s Garage, a recent addition to Carlsberg’s portfolio, , just launched a new worldwide advertising campaign for their hard lemonade drink. Duval Guillaume was appointed as the lead global agency to develop the core brand platform, strategy, and the full campaign. The tagline for the brand is “Kind of genius. Kind of.” and […]
The Danish National Museum and Skands Brewery have come together to make a beer using a recipe that is 3,000 years old. Called “Egtved Girl’s Brew”, the beer is named after a Nordic girl who lived during the Bronze Age, and is a reconstruction of the brew that she and her people probably drank 1,370 […]
Grey Goose vodka announces the launch of its newest innovation in the United States, Grey Goose Le Melon flavored vodka. Expertly crafted by Grey Goose Maître de Chai (Cellar Master), Francois Thibault, Grey Goose Le Melon is a discerning combination of the World’s Best Tasting Vodka and the prized essence of ripe, juicy Cavaillon melons. On the heels of […]
The liquor company Suntory has collaborated with the Japanese ad agency TBWA\Hakuhodo to come up with these detailed ice cube figurines that will make your drinks look like works of art. These ice cubes were made using a 3D mill, and were drilled to look like the Statue of Liberty, an astronaut, and Michaelangelo’s David. […]
Campari presents the new Art Labels limited edition, a modern reinterpretation of a number of works by Fortunato Depero, one of the most representative artists of the Futurist movement who had a long association with Campari. Three collectible labels are the protagonists of the Campari limited edition and summarize three moments strongly related to the […]
Bulmers, the British cider from Heineken, is showing the colour of its money – and its product range- in a new multi-million pound marketing campaign embracing TV, press, digital and outdoor running from April through to September. Created by adam&eveDDB with media planning and buying through MediaVest, the ‘Bulmers. Live Colourful’ campaign breaks from Easter […]
Made 100% with Xarel•lo, a grape variety from Penedès, Catalonia, the El Xitxarel•lo by the Martí Serdà Winery has an unconventional, cheeky packaging that is based on vintage insults. Designed by Albert Virgili Hill, the packaging features 77 old-school Catalan insults and each one is represented by a cheeky graphic that conveys its meaning. The […]
Geometry Global, the recently merged entity of G2, OgilvyAction and JWTAction has recorded outstanding results for “The Scene” – a new advertising platform for CHIVAS18, the world’s leading purveyor of premium Scotch whisky. Reinvigorating Hong Kong’s fascination with movie-making, The Scene reached 10 million people and increased CHIVAS’ fan base by 50%. The Scene engaged […]
Waiting in a standstill line that wraps around the block. Being at the mercy of the “bouncer’s discretion.” Blowing three months’ rent just to stand behind a velvet rope and hold a bottle with a sparkler. Sound familiar? Well, Smirnoff, the world’s best-selling vodka, is here to remind people that fun nights out don’t have […]
Diageo, the world’s leading premium drinks business, announces today the global launch of Haig Club Single Grain Scotch Whisky, in partnership with global sporting icon David Beckham and British entrepreneur Simon Fuller. Working alongside Diageo, Beckham and Fuller will play a fundamental role in developing the brand, its strategy and positioning. David Beckham will also […]