Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut and Baz Luhrmann have come together to design their first vodka bottle that pays tribute to Australia. The “Oz” bottle comes in an orange and apple green color scheme, with vignettes, flowers and parrots that form the letters “O” and “Z”. A special neck tag is also attached to each bottle, revealing the four […]

Selfridges Introduces Japanese Gin

Selfridges Introduces Japanese Gin

Selfridges will be launching the first ever Japanese Gin made using Japanese botanicals – in time for the start of the blossom season in March 2014. The Gin is distilled, blended and bottled at The Cambridge Distillery in England, producers of some of the world’s most highly sought after gins and distillers to the world’s […]

Heineken UK Banned From Using ‘Misleading’ Kronenbourg 1664 Ad

Heineken UK Banned From Using ‘Misleading’ Kronenbourg 1664 Ad

http://www.youtube.com/watch?v=2kfqsbABHr8#t=0 Beer and cider producer Heineken UK has been told it must not use an advert for Kronenbourg 1664 that implies that the product was manufactured and brewed in France. The Advertising Standards Agency (ASA) ruled that both the press and TV ads for the drink were ‘misleading’ as they implied that Kronenbourg 1664 was […]

Ballantine’s Teams up with Boiler Room for Branded Content Deal

Ballantine’s Teams up with Boiler Room for Branded Content Deal

http://vimeo.com/86358877 Ballantine’s, the Pernod Ricard whisky, has announced a global branded content partnership with online music channel Boiler Room, as part of a plan to create online documentaries and one-off events. The ‘Boiler Room & Ballantine’s Stay True Journeys’ project aims to “discover and celebrate the stories of the world’s most vibrant music scenes – […]

Whisky Bottles That Look Like They Are Covered In Tattooed Skin

Whisky Bottles That Look Like They Are Covered In Tattooed Skin

To celebrate the rich history of J&B’s rare scotch blend whisky, the Le Sphinx parlor tattooed 25 bottles to commemorate one of the emerging trends of the 19th century—getting a tattoo. This trend originated in London, with many sailors sporting tattoos in the city—the fad soon spread to the rest of Europe. Inspired by history, […]

Diageo Introduces GODIVA Dark Chocolate Liqueur

Diageo Introduces GODIVA Dark Chocolate Liqueur

To celebrate the most indulgent day of the year, GODIVA Liqueur Company introduces their new Dark Chocolate Liqueur. Combining the renowned GODIVA chocolate tradition with spirited innovation, this liqueur is the delicious embodiment of liquid dark chocolate. With Valentine’s Day quickly approaching, this is the perfect occasion to bring the gold standard in chocolate to the […]

The House Of Gekkeikan Introduces Suzaku

The House Of Gekkeikan Introduces Suzaku

Sidney Frank Importing Co., a leader in ultra premium spirits, is proud to introduce Suzaku premium sake to the House of Gekkeikan.  Suzaku, meaning “guardian of the South,” refers to the mythological Japanese name for the Vermillion bird and is the first-ever Junmai Ginjo-Shu or “Ginjo” to be introduced to Gekkeikan’s portfolio in the U.S. […]

John Smith’s Takes ‘Smooth Favourite’ to UK Pub Drinkers Through Space

John Smith’s Takes ‘Smooth Favourite’ to UK Pub Drinkers Through Space

Integrated marketing agency Space is enhancing John Smith’s long-running association with horse racing through its ‘Smooth Favourite’ campaign, an on-trade initiative designed to give drinkers a chance to ‘buy one ticket and get one free’ at 28 jump and flat racecourses across the UK. John Smith’s Extra Smooth, Heineken’s leading ale brand, is the nation’s […]

Heineken Gets Men To Declare Their Love For A Mystery Date In A Box

Heineken Gets Men To Declare Their Love For A Mystery Date In A Box

http://www.youtube.com/watch?v=mmF61zh8YL0#t=0 Many people think that men are not typically sentimental or vocal about their love, so Heineken and Wieden + Kennedy have encouraged them to declare their love on social media for an “adventure mystery date” in a box. To get this date, women can send a tweet to @Heineken_US so that the company will […]