New premium Beefeater’s gin Burrough’s Reserve is launching next month, with branding and packaging created by Coley Porter Bell. Coley Porter Bell was appointed to create the proposition, name and structural and graphics packaging designs for the brand, which is intended as a ‘sipping gin’, according to Beefeater. The packaging uses a rounded glass, decanter-style […]
Kenny Chesney revealed that Blue Chair Bay Rum, his recently announced line of premium, born-on-the-beach spirits, will throw launch parties in 18 key cities during his No Shoes Nation tour this spring and summer. These parties, which range from parking lot tailgates to on-premise celebrations, promise to deliver the island-lover’s signature “nowhere to go, nowhere […]
New Orleans Wine & Food Experience
Twenty-one years ago a small group of forward-thinking wine lovers sat around a table concocting an event that today is considered one of the top wine events in the country. The 21st anniversary of the New Orleans Wine & Food Experience—May 22 – 25, 2013— includes wine dinners hosted by more than 30 local restaurants; […]
Kid Rock is upping the ante on his tour with a bold request – his very own personal bartender to create and serve Jim Beam cocktails during his cross-country “Best Night Ever” tour. Through a nationwide search, Kid Rock and Jim Beam are accepting applications from fans 21 and over who are ready to take […]
Copper Kettle Brewing Company announced their plans to host a beer festival in celebration and support of the victims of the 2012 Aurora theater shooting. Last year, Copper Kettle lost one of their own mug club members, Alex Teves, during the terrible events that transpired in Aurora. A few nights later, the small brewery invited […]
Diageo has announced that Ivan Menezes will be appointed Chief Executive of Diageo with effect from 1 July 2013. Paul Walsh, who will step down from the Board at the September 2013 Annual General Meeting, will retire from the company on 30 June 2014. In the last 12 months he will focus on transitioning critical […]
America’s affinity for Moscato continues to make headlines as its light, aromatic style brings more and more people into wine. The excitement around this wine varietal led Gallo Family Vineyards to establish May 9th as National Moscato Day as a way to capture these important wine conversations and toast the varietal that has everyone talking. […]
As part of their 125th anniversary celebration Foster’s have published Ten facts that you may not know about them: 1. Nearly 3 million pints of Foster’s are consumed a day in the UK 2. William and Ralph spent £48,000 on their brewery with the Australian Brewers’ journal commenting that “It far excels any brewery that […]
Founders Brewing Co. will be offering this summer its seasonal “All Day IPA” for the first time ever in cans from Ball Corporation. “Founders Brewing Co.’s decision to offer its craft beer in Ball cans is a strong endorsement of the can as a sustainable, consumer-friendly package that can accompany craft beer consumers anywhere they […]
Foster’s is inviting UK drinkers to raise a glass to the brand’s 125th anniversary with the launch of a new campaign that celebrates Foster’s proud history of refreshment. The Foster’s story began in Melbourne in 1888, when Ralph and William Foster first introduced the people of Australia, who were previously used to drinking warm beer […]