Camden Town Brewery announced that it is partnering with Anheuser-Busch InBev (AB InBev) to pave the way for further growth and expansion. The partnership will enable Camden Town Brewery, the London-based producer of Hells Lager and Gentleman’s Wit, to expand its operations, bringing more of its popular canned, bottled and kegged beer to more people. […]
Sky and Molson Coors have announced an exciting new signing with the national launch of a limited release transfer window beer, Done Deal (4% ABV). The special edition beer has been created to celebrate football’s January transfer window and is the first of its kind from the two companies. It will be brewed with English […]
This holiday season, viewers across America will see the familiar sight of a single palm tree decorated with colorful Christmas lights for the 25th consecutive year. The iconic Corona Extra holiday commercial, ‘O Tannenpalm,’ is the beer industry’s longest continually running TV spot and one of the longest-running holiday advertisements of all time. The 30-second […]
Leading cask ale brand Greene King IPA has launched To The Pub – a heartwarming and authentic advertising campaign that celebrates that great British institution, the pub. The film series comprises 50 pubs and 50 stories as seen through the lens of those who know the pub best – the landlords and their locals. Pubs […]
Legendary O2 London venue The Brooklyn Bowl has teamed up with award winning Northamptonshire-based Nene Valley Brewery to create their own line of beer. In line with the venue’s unprecedented combination of top-flight music, beer and bowling, The Brooklyn Bowl has named the new beer ‘Knock Down Punk’ The beer will be available exclusively in […]
AB InBev, the world’s leading brewer, has released insights from research looking at the appeal of beer among women in the UK. The research reveals that women over the age of 25 now make up one in six (16%) of all beer purchases – the highest it has been in the past five years. Women […]
It is apparently a common phenomenon for people to scratch the aluminum foil on their beer bottle’s necks. Based on this insight, creative agency BBDO Berlin has created limited edition ‘Scratchbottles’ for BECK’s beer, to make the process more playful and exciting. The beer bottles are covered with a unique aluminum canvas, allowing drinkers to […]
By bringing Guinness-style nitrogenation to an IPA, the Irish brewer has created a hop-forward India Pale Ale with the qualities of a classic Guinness pint — namely balanced flavour and aroma, creamy mouthfeel and a perfectly formed and long-lasting head of dense bubbles. Made in Dublin, Ireland at St. James’s Gate, Guinness Nitro IPA is […]
To create a pint that is truly “out of this world” beer brand John Smith’s has launched a limited edition run of ale into space. The Heineken owned drink, which is available to win, will give most Brits closest taste of space travel they are likely to get, with the cans travelling 37,430 meters above […]
BrandOpus has partnered with long term client Hall & Woodhouse to create Badger Daring Diver, a new addition to the Badger range. As a favourite countryside animal, the mallard featured on the Daring Diver packaging was a natural fit to join the other rural personalities that feature across the Badger portfolio of beers, playing on […]