Purity Vodka & Joel McHale Hit The Surf To Continue Crafted Spirits Journey

Purity Vodka & Joel McHale Hit The Surf To Continue Crafted Spirits Journey

Purity Vodka launched the third episode of ‘Crafted Spirits,’ a digital content series starring comedian Joel McHale on the vodka brand’s YouTube. In the most recent video, McHale visits Matt “Mayhem” Biolos, award-winning surfboard designer and owner of LOST Surfboards, at their San Clemente, CA headquarters. McHale and Biolos tour his state-of-the-art shaping facility before […]

Johnnie Walker Blue Label Launches Limited Edition Collection

Johnnie Walker Blue Label Launches Limited Edition Collection

Johnnie Walker has unveiled its annual Johnnie Walker Blue Label 2015 Limited Edition. Available this Christmas season, the Limited Edition focuses on showcasing Blue Label’s rarity, depth and character. In perfect time for the festive season, the exquisitely designed bottle invites individuals to embark on a journey into the depths of rare craft, cask and […]

Coca-Cola Encourages ‘Acts of Kindness’ at Christmas

Coca-Cola Encourages ‘Acts of Kindness’ at Christmas

Coca-Cola is set to launch a Christmas TV ad this weekend that focuses on acts of kindness, in a wider festive push towards the theme of personalised giving. The “give a little happiness” spot ties in with Coca-Cola’s long-running ‘Open Happiness’ campaign. It features Coca-Cola’s Santa presiding over friends, family and strangers, carrying out various […]

Bud Light To Roll Out 1000 Connected Digital Fridges Across US

Bud Light To Roll Out 1000 Connected Digital Fridges Across US

Anheuser–Busch InBev is set to roll out it 1,000 interactive digital display beer coolers into retailers across the US to promote its Bud Light brand. The display units, created by Aerva, was revealed at Ad Tech New York in November, with the cooler doors acting as interactive digital adverts to promote the Bud Light contained […]

elit by Stolichnaya Launches Final Edition of Its Pristine Water Series

elit by Stolichnaya Launches Final Edition of Its Pristine Water Series

elit by Stolichnaya, the highest rated white spirit in the world, announced the arrival of elit pristine water series: Andean edition, the third and final limited edition Ultra Luxury Vodka in the exclusive series. The elit pristine water series captures the unrelenting pursuit of liquid perfection, as the vodka maker continues its quest to explore […]

Crown Royal Introduces Regal Apple Flavoured Whisky

Crown Royal Introduces Regal Apple Flavoured Whisky

Crown Royal Canadian Whisky expands its legendary portfolio with the announcement of a new flavoured whisky – and the apple does not fall far from the historic tree. Crown Royal Regal Apple is a combination of the well-known, premium taste of Crown Royal whisky infused with natural apple flavours. Crown Royal Regal Apple is a unique […]

Martinelli’s Releases Arizona State Commemorative Label Sparkling Cider

Martinelli’s Releases Arizona State Commemorative Label Sparkling Cider

S. Martinelli & Company (Martinelli’s) just announced the release of its new, Arizona State University co-branded Sparkling Cider, for sale at Bashas’ grocery stores through December. Martinelli’s displays Sun Devil Pride and Tradition The Arizona State community can show their support with non-alcoholic, ASU commemorative label Sparkling Cider for festive and safe parties and holiday […]