Del Campo Saatchi & Saatchi presents its new work for Andes Beer. Based on the notion that if you’ve got something difficult to say, it’s easier to say it with an Andes, the brand has developed the first-ever beer bottle capable of recording and sending video messages. By scanning a QR code on the label, […]
The former Stig is set to become the ultimate designated driver this Christmas, having teamed up with Budweiser to encourage people to celebrate responsibly over the festive season. Ben Collins, who famously played the role of The Stig for several years, and is renowned as one of the world’s most accomplished drivers, will become a […]
Branding and packaging design specialist Parker Williams has refreshed the packaging for the UK’s original pomegranate juice brand Pomegreat – a decade after it designed the original. The redesigned pack builds on Pomegreat’s former visual equities created by the agency: a confident, vertical brand logo and a series of pop art- inspired illustrations of pomegranates […]
The House of Camus unveiled its latest Elegance campaign. In subtle shades of color, the artist Matthieu Forichon has created two original illustrations which unveil the tradition of sharing a perfect cognac moment in a symbolic place to the Camus family, the Château du Plessis. His work mixes perfectly the traditional precepts of Cognac with the real […]
British pub group Wetherspoon said it would no longer sell Heineken drinks at any of its 926 pubs after a disagreement with the Dutch brewer over pricing in Ireland. Wetherspoon, whose cheap drink and food offers have proved popular in the UK, has been selling pints of Heineken lager and Murphy’s stout at prices around […]
Bud Light drinkers might soon start singing out loud even if they don’t know the words, busting out all two of their dance moves, or taking the seventh inning stretch in the third inning, all because their bottles of Bud Light inspired them to do it. Starting on December 15, “The Perfect Beer for Whatever […]
Pepsi Max targeted unsuspecting commuters at London Bridge on November 4 with images of cyborgs, and dinosaurs suddenly appearing in front of them out of seemingly nowhere. The Time Tunnel stunt, from AMV BBDO, Grand Visual and Freuds, featured augmented reality and stereo projection to make the images appear in front of any passerby. This […]
The British are coming — and Tetley USA, a subsidiary of the Tetley Group and one of Britain’s most beloved teas, is celebrating the royal couple’s visit by giving teatime to the public. While the Duke and Duchess of Cambridge are stateside December 7-9, only a select few in the US will be invited to […]
Straying away from conventional, box-like tea packaging, Ecuador-based creative agency ACHU! Studio has designed a unique tea packaging concept that unfolds beautifully when in use. Named ‘Té Quiero Tea’, which phonetically means “I love you” and “I want tea” in Spanish, the lovely packaging “blooms” like a flower to unveil petals that each houses a […]
As part of the Johnnie Walker global responsible drinking programme, Join the Pact, the world’s leading Scotch Whisky said it was giving away 250,000 kilometres of safe rides around the world during the festive season to encourage people not to drink and drive. In Edinburgh Mika Häkkinen, former Formula 1 driver and Johnnie Walker Global Responsible Drinking Ambassador, […]