PepsiCo and BBDO Guerrero Philippines have partnered up to launch the beverage company’s global brand of purified water: Aquafina. PepsiCo expands its partnership with the agency by adding Aquafina to a roster of products being handled by BBDO Guerrero including Pepsi, Quaker and Frito Lay among others. Aquafina is the world’s best-selling water and having […]
Doritos Blaze and Mountain Dew Ice, two new PepsiCo product innovations that recently hit store shelves nationwide, are coming together for a :60 in-game Super Bowl LII advertisement on February 4. The teaser video features award-winning actors Morgan Freeman for Mountain Dew Ice and Peter Dinklage for Doritos Blaze intensely facing off. The advertisement marks the first time one company […]
During the Super Bowl on February 4, Pringles brand is debuting its first-ever television advertisement during the big game. Pringles, known for its bold flavors, playful nature and endless stacking possibilities, will be showcasing “Flavor Stacking.” Bill Hader stars in the ad, bringing the laughs and showing fans that eye-opening moment when you discover the phenomenon that is “Flavor Stacking.” Due to […]
The UK is being challenged to debate the best time of day to eat Kellogg’s Corn Flakes to achieve #MyPerfectBowl in an advertising campaign created by Leo Burnett London and featuring a diverse cast of real people. The ad’s stars come from across the UK and Ireland, all with differing lifestyles and routines: including 9-5ers, […]
KFC might be best known for its ‘Finger Lickin’ Good’ chicken but the colonel isn’t one to rest on his laurels, hence a promotional push from the brand to put its gravy side dish front and centre of its menu. Based on the notion that its savoury sauce is so good you can drink […]
Pop culture icon Jonathan Goldsmith bending a spoon with his mind, holding his breath for one hour, becoming the namesake of the sun and receiving the “Best Actor” award for a movie not out yet are just a few of the legendary moments in Astral Tequila’s first creative campaign, “This Calls for Tequila.” The 10-spot […]
AR (augmented reality) technology company Blippar has teamed up with Unilever’s Magnum ice cream brand and Mindshare to launch its first Asia-Pacific campaign using its AR digital placement (ARDP) unit. The ‘Make My Magnum’ experience allows users to create their own personalised Magnums—by selecting from a list of 18 toppings—on their smartphones using Blippar’s ARDP. […]
Hennessy, the world’s best-selling Cognac, continues to push boundaries in the spirit of its Never stop. Never settle. mantra with a new collaboration and limited-edition offering from Harlem hip hop artist and painter A$AP Ferg. Bringing together three of the artist’s passions: art, music and Cognac, this is Hennessy’s latest creative collaboration centred around the […]
Stella Artois, part of the Anheuser-Busch family of brands, and Water.org announced a call to action for all beer lovers who plan to watch 2018’s Super Bowl, the most highly watched event of the year. By stocking up on Stella Artois beer for the big game and beyond, people across the country can help provide […]
With Super Bowl LII just weeks away, Tostitos has rolled out a customisable digital invite generator for those who are planning on hosting a game day party in 2018. Of course, the brand’s “invite creator” is really just a vehicle for Tostitos to promote its chips and dip ahead of the game. But it’s also […]