KFC launched a new campaign, “The Whole Chicken”, which takes a bold stance on quality – tied together with new campaign line “The Chicken, The Whole Chicken And Nothing But The Chicken.” In a distinct shift in tone for KFC, the campaign proudly takes on the provenance and quality of the chicken used at KFC […]
ALDI’s success in Australia has been built on listening to what shoppers want. Long before Woolworths introduced customer reviews, ALDI Testers Club was inviting shopper feedback and using it to develop better quality products. As part of the ‘Good Different’ brand platform ALDI is launching a 30-second TV ad via BMF, to tell Australians that […]
Heineken officially launched its global Formula 1 (F1) partnership in 2016 with two new campaigns; When You Drive, Never Drink and More Than A Race. Both campaigns were rolled out across multiple markets on TV and digital platforms in 2016 and will continue to air throughout 2017. Heineken is the F1 Event Title Partner of […]
SanPellegrino have launched a locally targeted, weather-triggered, dynamic out-of-home (OOH) campaign to bring the picture perfect Italian lifestyle to high streets across the country. Deployed by location marketing specialist Posterscope and media agency Zenith, the campaign for SanPellegrino’s sparkling fruit beverages uses real time data feeds to dynamically deliver relevant creative executions based on weather […]
Häagen-Dazs is bringing a touch of the extraordinary to the UK’s most iconic tennis tournament. In its second year as one of just 13 handpicked official suppliers of The Championships, Wimbledon, Häagen-Dazs announced its playful new ‘Extraordinary Serve’ campaign backed with a £2m investment. Nothing tastes ‘more Wimbledon’ than strawberries & cream. Nothing tastes more summer […]
Diners at a London pizzeria experienced a meal of an operatic magnitude as they were treated to an incredible impromptu musical performance. Secret opera singers, disguised as restaurant staff, broke into song during the lunchtime rush hour at an Italian pizzeria. The performance was orchestrated by Sacla’, the Pesto People, who brought the spirit of […]
Lidl UK has premiered its latest advert created by TBWA\London. The advert will run from July 6th to August 2nd as a 30 second TVC. The narrative of the ad tells the story of a Lidl customer waking up in bed, fully-clothed and heading straight to her local Lidl store to have a first glimpse […]
Nature Valley has launched their first integrated tennis campaign to leverage its position as the Official Snack Bar of the Lawn Tennis Association (LTA) and demonstrate its commitment to British Tennis “The Court is Yours” campaign, created by London-based agency Space, aims to encourage greater participation at grassroots level whilst capitalising upon the recent revival […]
Agency Leo Burnett London has created a new ad for McDonald’s which broke on July 7 and runs on TV and cinema until Wednesday 30 August right across the UK. The 30 and 40-second spots aim to drive brand affinity with parents by reminding them of the shared pleasure a trip to McDonald’s can bring. […]
Beginning July 6, 11 states will see their namesake on Budweiser bottles and cans as part of the brand’s latest evolution of its iconic summer packaging. Available through the end of September 2017, Budweiser’s newest look celebrates the local states Budweiser and its breweries call home. Since 1876, Budweiser has been proudly brewed across America […]