J. Walter Thompson London has created AERO’s first TV campaign in six years, showing chocolate bubbles being made with brass ‘big band’ music. In the film, to air on TV and in cinemas, the star of the film is the ‘Bubblophone’, an ingenious invention that reveals how AERO might pump uplifting music into chocolate […]
Mars Australia and Clemenger BBDO Melbourne have launched the second instalment of its ‘Enough Chocolate to Deal with Anything’ platform, titled Kissers. Following on from the launch spot, Kissers continues to showcase how the iconic chocolate bar can provide Australians with the confidence they need to overcome even the most awkward situations. The TVC […]
There comes a time in every chocolate fan’s life when they must make a profound choice: Left TWIX or Right TWIX? By utilising cutting-edge facial feature analysis and a survey questionnaire, TWIX has finally uncovered the fundamental differences between Left TWIX and Right TWIX fans. The chocolate brand asked fans to ‘deSide’ if they […]
Captain Fantastic Elton John, best known for captivating audiences with bittersweet ballads and world-conquering anthems, is back with a bang in a new Snickers ad – but not as you’ve seen him before. The clever new ad, out September 1, 2018, sees Elton venture into the hip hop genre as the personification of American artist, Boogie, […]
The Snickers ‘You’re Not You When You’re Hungry’ campaign has plenty of legs, as the latest effort by BBDO New York proves, asking people to get one Snickers bar for the price of two. In the campaign, the brand is back to call out those making questionable decisions online, thus the one-for-two offer in […]
90% of the population probably doesn’t notice, but the world we live in is built for right-handed people. So on International Left Handers Day (August 13), OREO made sure the other 10% of the population gets some love. Creative agency 360i partnered with OREO to give left-handers all over the US a new way […]
BBDO Guerrero developed a campaign for Snickers that saw the brand hijack the World Cup finals with the Wrong World Finals. On July 15, the world tuned into the biggest sport event of the year. Snickers wanted to join the celebration but if you aren’t an official sponsor, you can’t mention “World Cup”. So instead, […]
Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional connection with the brand and celebrates the uniqueness of the product. The new creative draws attention to those quiet moments […]
For the first time ever, Cadbury is opening its doors and inviting the nation to ‘go madbury for Cadbury’ this July. Chocolate fans have the chance to create their very own Cadbury Dairy Milk bar, which could become the newest addition to the iconic Cadbury Dairy Milk range to sit alongside iconic bars and […]
During Pride, only one rainbow truly matters. That’s why Skittles are once again showing their support to the LGBTQ+ community by giving up their famous rainbow so Pride’s rainbow can take centre stage. In their latest campaign from adam&eveDDB, the Mars, Incorporated-own brand will give up their rainbow in a number of different ways […]