PepsiCo Inc., a global leader in food and beverage, announced an exclusive supply and partnership agreement with Cartoon Network Amazone, the world’s first Cartoon Network-themed waterpark, which is set to open later in 2014. As part of the multi-year agreement, PepsiCo will be the park’s official snack and beverage provider. The company will also present […]
Home cooks with high ambitions now have their own website: Professional Secrets takes its members behind the serving hatch into some of the world’s best restaurant kitchens to discover the inside secrets behind preparing a momentous meal. Do you love to cook? Do you want to grow your skills and learn how the pro’s in […]
The UK food and hospitality industry was out in force last night, raising an incredible £135,000 for its ongoing Food for Good campaign in aid of Farm Africa which is playing a vital role in tackling hunger in eastern Africa. The enormous sum was raised by over 200 guests from the industry at the Food […]
McDonald’s will give away coffee at breakfast for the first time, the company announced on March 28 – one day after Taco Bell began a massive marketing campaign for its new breakfast menu, which took a shot at the fast food giants. In retaliation, the home of the Golden Arches revealed a photo of its […]
https://www.youtube.com/watch?v=uXZ9Ofou2Lc Lay’s – the world’s #1 snack brand – announced today a major global integrated marketing campaign and new multi-dimensional promotional partnership featuring record breaking football superstar, Leo Messi. The campaign celebrates the simple pleasure of globally enjoyed Lay’s potato chips and extends across three executions: master brand communication, Lay’s Deep Ridged snacks and an […]
A giant vending machine was recently installed in the village of Clifton in Derbyshire, England, which has been without any local grocery or convenience shops for the past 14 years. The vending machine was the idea of community engineer Peter Fox, who spent three years developing it himself after failing to get the support of […]
Starbucks has announced that it plans to introduce beer and wine to thousands of stores across the US, in an attempt to increase sales and cater to evening customers. The coffee chain also plans to roll out an evening menu–diners can look forward to gourmet bites like bacon-wrapped dates with a balsamic glaze, parmesan crusted […]
Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, announced plans to introduce a special donut at select participating Dunkin’ Donuts restaurants in July to celebrate the brand’s partnership with Liverpool Football Club (LFC). For the honor of naming this new treat, Dunkin’ Donuts is kicking it over to its fans via social […]
Selfridges Birmingham is giving Midland producers the opportunity to get their food and drink produce stocked in its famous Foodhall alongside some of the world’s biggest-selling brands. As part of a store-wide campaign to champion fantastic foodstuffs grown and made in the region, Selfridges has launched an exclusive ‘Your Food, Our Foodhall’ event, inviting local […]
Increasing its reach and strengthening its voice in the fast-casual marketplace, Tropical Smoothie Cafe has launched its first system-wide television advertising campaign. The new commercial, which will air locally in all of the brand’s markets, showcases the breadth of fresh food and smoothies at Tropical Smoothie Cafe. The spot also highlights Mojo Tacos, the brand’s […]