Cartoon Network Amazone Signs Food & Beverage Partnership with PepsiCo

Cartoon Network Amazone Signs Food & Beverage Partnership with PepsiCo

PepsiCo Inc., a global leader in food and beverage, announced an exclusive supply and partnership agreement with Cartoon Network Amazone, the world’s first Cartoon Network-themed waterpark, which is set to open later in 2014. As part of the multi-year agreement, PepsiCo will be the park’s official snack and beverage provider. The company will also present […]

Food Nerds Get Their Own Online Community

Food Nerds Get Their Own Online Community

Home cooks with high ambitions now have their own website: Professional Secrets takes its members behind the serving hatch into some of the world’s best restaurant kitchens to discover the inside secrets behind preparing a momentous meal. Do you love to cook? Do you want to grow your skills and learn how the pro’s in […]

Lay’s to Launch Biggest Global Integrated Marketing Campaign in Brand’s History

Lay’s to Launch Biggest Global Integrated Marketing Campaign in Brand’s History

Lay’s – the world’s #1 snack brand – announced today a major global integrated marketing campaign and new multi-dimensional promotional partnership featuring record breaking football superstar, Leo Messi. The campaign celebrates the simple pleasure of globally enjoyed Lay’s potato chips and extends across three executions: master brand communication, Lay’s Deep Ridged snacks and an additional […]

Dunkin’ Donuts Asks Fans to Help Name a New Donut Inspired by Liverpool FC

Dunkin’ Donuts Asks Fans to Help Name a New Donut Inspired by Liverpool FC

Dunkin’ Donuts, America’s all-day, everyday stop for coffee and baked goods, announced plans to introduce a special donut at select participating Dunkin’ Donuts restaurants in July to celebrate the brand’s partnership with Liverpool Football Club (LFC). For the honor of naming this new treat, Dunkin’ Donuts is kicking it over to its fans via social […]

Local producers: Your Selfridges Foodhall needs you!

Local producers: Your Selfridges Foodhall needs you!

Selfridges Birmingham is giving Midland producers the opportunity to get their food and drink produce stocked in its famous Foodhall alongside some of the world’s biggest-selling brands. As part of a store-wide campaign to champion fantastic foodstuffs grown and made in the region, Selfridges has launched an exclusive ‘Your Food, Our Foodhall’ event, inviting local […]

Tropical Smoothie Cafe Launches First System-wide TV Ad Campaign

Tropical Smoothie Cafe Launches First System-wide TV Ad Campaign

Increasing its reach and strengthening its voice in the fast-casual marketplace, Tropical Smoothie Cafe has launched its first system-wide television advertising campaign.  The new commercial, which will air locally in all of the brand’s markets, showcases the breadth of fresh food and smoothies at Tropical Smoothie Cafe. The spot also highlights Mojo Tacos, the brand’s […]