Heinz Drops ‘Healthy’ & ‘Snack’ From Baby Biscotti Marketing

Heinz Drops ‘Healthy’ & ‘Snack’ From Baby Biscotti Marketing

Heinz will no longer refer to its golden multigrain, chocolate and organic varieties of biscotti as ‘an ideal healthy snack for babies 7+ months old’. It comes as a result of a complaint made to the Advertising Standards Authority by the Children’s Food Campaign which argued the products have added sugar as their second ingredient […]

Warburtons & BHF Enjoy a ‘Red Breakfast’ in Quirky Stop-motion Short

Warburtons & BHF Enjoy a ‘Red Breakfast’ in Quirky Stop-motion Short

Warburtons has recently partnered with the British Heart Foundation to help share informaton on health & nutrition. This week saw the lauch of ‘Red Breakfast’, a stop motion spot which is part of a wider social media campaign to raise awareness of the importance of healthy eating in maintaining a healthy heart. Grand Central’s George […]

Change4Life Teams with Coca-Cola, Tesco & Asda for ‘Sugar Swaps’ Push

Change4Life Teams with Coca-Cola, Tesco & Asda for ‘Sugar Swaps’ Push

[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/01/SmartSwaps-40s-TVC.webm” src1=”https://www.fabnews.live/wp-content/uploads/2015/01/SmartSwaps-40s-TVC.webm” width=”600″ height=”360″] Change4Life, the UK Government’s healthy living drive, has unveiled its traditional January campaign which this year focuses on encouraging parents to reduce the sugar intake of their children by making product swaps. The £2.6m ‘Sugar Swaps’ campaign, created by M&C Saatchi, launches January 5 across TV, radio, digital and outdoor […]

National Peanut Board Launches Peanut Allergy Awareness Campaign

National Peanut Board Launches Peanut Allergy Awareness Campaign

The National Peanut Board (NPB) announced the launch of PeanutAllergyFacts.org, a new website for parents, schools, foodservice executives and manufacturers. The site is designed to provide science-based information about peanut and food allergies, as well as links to resources about effective allergy management. The new site is a key element of a new awareness campaign […]

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

New York Mets superstar Curtis Granderson and  Sports Illustrated cover model and TV personality Chrissy Teigen will help Aquafina, one of the nation’s best-selling brands of bottled water, launch a campaign encouraging fans of all ages to drink more water. In conjunction with Partnership for a Healthier America’s (PHA) Drink Up initiative, Aquafina’s national “Pledge. […]

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