Despite technology keeping us connected to others, it’s often relegated to the virtual realm. Nescafe set out to show how a fresh cup of joe is the perfect way to connect people in the real world. The coffee maker took to the streets of Germany, which according to research it citied topped the list of […]
Caulder Moore have created a promotional campaign themed ‘Dim Summer’ which will launch across Ping Pong’s chain of stylish Dim Sum restaurants in London from mid June 2015. Dim Summer takes its inspiration from the music festival scene which is a big part of an English summer and promotional collateral was designed around this theme. […]
Pernod Ricard’s Malibu brand is forging deeper ties with young social media influencers for an advertising campaign that will revive its seasonal competition promising to give fans the best summer ever. The campaign returns for the second year running and is pitched by the rum maker as being “even more inclusive” due to a larger […]
New research, commissioned by the UK’s leading sugar-free mint brand Smint has revealed the top five things required when in a business meeting or job interview. The research, in association with National Kissing Day, surveying 2,000 adults in the UK, highlights the importance of good hygiene and maintaining freshness throughout the day, with 65% admitting […]
The International Food and Beverage Creative Excellence Awards were recently held at the quintessentially British – The Hurlingham Club in London. The black tie and posh frocks affair was held in honour of the Nominees and Winners of The 17th FAB Awards, which recognises outstanding creative work done for the global Food and Beverage Industry. […]
Fiorucci’s The Board of Peace, is a smart cutting board designed to prevent the fight for the last slice of salami. When family and friends enjoy a plate of salami everything is joy and fun. But when it comes down to the last slice, friends and family turn into enemies. To help restore peace, Fiorucci […]
Established in 1815, this year sees the 200th anniversary of Laphroaig Islay Single Malt Scotch. To commemorate this landmark celebration, Laphroaig is proud to announce a very special and limited release of Laphroaig 15 Year Old in the Canadian market that will be available in stores beginning June 2015 at an approximate retail price of […]
#HungerCry, Naked’s latest campaign for Danone, delivers danio yogurts as the answer to the four o’clock hunger so many of us feel. The digital based campaign will last six weeks beginning on the 8th June. As part of the campaign Naked will be working with a series of influencers across social media platforms who will […]
Gü Puds is celebrating solo diners in a bid to promote the launch of its ‘single’ serve desert packs. An outdoor campaign, created by Publicis Chemistry, will be showcased on Facebook advertising and 4oD, acknowledging the logic – and benefits – of single dining. The bold copy asserts Gü Puds are worth breaking up for. […]
Popsicle is joining the superhero craze, and the brand has tapped Marvel to help. As part of a new superhero-themed campaign launching today, Popsicle will launch comic books featuring its orange, cherry and grape-flavored frozen treats as characters designed by Marvel Custom Solutions. The books will be released on June 21. A preview video introduces […]