Coca-Cola Unveils Limited Edition Bottle Label That Turns Into A Festive Bow

Coca-Cola Unveils Limited Edition Bottle Label That Turns Into A Festive Bow

Coca-Cola has added some festive cheer to its 1.75 litre bottles in the UK with a new limited edition bow design, allowing consumers to transform the bottles’ wraparound labels into neat decorative bows. Consumers can peel away the bottle label to reveal a tab that, when pulled, forces the label to contract and form a […]

Stella Artois & John Legend Debut First-Ever Duet with the Stars

Stella Artois & John Legend Debut First-Ever Duet with the Stars

Stella Artois and award-winning artist John Legend debuted the first-ever duet between a musical star on earth and actual stars in the sky. “Under the Stars,” an exclusive holiday single written and performed by Legend, will be gifted to America as a part of the Stella Artois “Give Beautifully” holiday campaign. The duet pays homage […]

Brits Cheesed Off With Cheddar According to Mintel

Brits Cheesed Off With Cheddar According to Mintel

In kitchens across the country cheddar is a refrigerator staple, but according to new research from Mintel purchase of this traditional British cheese is crumbling. Indeed, in the three months to July 2015 82% of UK consumers had bought cheddar cheese, down from 87% in 2014. Just as purchase of this British favourite has fallen, […]

Brewfitt Raises a Virtual Glass with #ChristmasCheers Campaign

Brewfitt Raises a Virtual Glass with #ChristmasCheers Campaign

To mark the nation’s favourite time for clinking, drinking and taking celebratory selfies, the UK’s leading drinks dispense provider, Brewfitt, has launched the #ChristmasCheers campaign. Ingenious in its simplicity, the #ChristmasCheers campaign is all about raising a virtual glass to your friends and relatives by sending them a picture and letting them know you are […]

Coca-Cola Forgoes Christmas Ad in Favour of Festive Customised Bottles

Coca-Cola Forgoes Christmas Ad in Favour of Festive Customised Bottles

Coca-Cola has shown enough confidence in its ‘Make Someone Happy’ marketing campaign that the drinks giant has decided to forego a new Christmas ad in favour of a festive spin on the highly successful themed named bottles. This Christmas Coke will use its customised bottles to encourage people to share a Coke with “Santa,” “Someone […]

Taxi Studio Delivers Christmas ‘Look & Feel’ to Budgens Stores in UK

Taxi Studio Delivers Christmas ‘Look & Feel’ to Budgens Stores in UK

Following Taxi Studio’s successful redesign of Budgens’ fresh produce range earlier in 2015, the design agency were tasked to deliver Christmas packaging and POS to their 150 UK stores. Taxi were briefed to deliver packaging and POS that communicated a special, indulgent and luxurious taste experience across the retailer’s Christmas lines. Creative had to offer […]