Starbucks is looking to ease in-store queues with the nationwide implementation of mobile ordering and payments across the US. Following a the launch of a mobile ordering pilot in Portland earlier this year, the app, which was available only on iOS, is now also available on the Android operating system for coffee drinkers in around […]
BAILEYS Coffee Creamers announced its limited-time seasonal flavours for 2015. The line of premium non-alcoholic flavoured coffee creamers is adding the new Frosted Vanilla Cookie flavour and welcoming back two seasonal favourites, Pumpkin Spice and White Chocolate Peppermint Bark to the brand’s existing 14 flavours. The seasonal flavours are now available for a limited time […]
Coca-Cola has created a new campaign that adorns their cans with temporary tattoos of family names. The innovative cans come with common Latino family names printed in reverse, which can be applied onto skin by removing the sticker, and with the help of the condensation on each can. The meaningful campaign comes in celebration of […]
Gatorade is trying to give fans a new point of view — like how to stare down a Major League fastball — as part of a new virtual reality effort. The campaign features Washington Nationals star Bryce Harper and seeks to put fans in his shoes as he steps to the plate. The campaign — […]
Ready for some fun? Tweet #ShareaCoke to help set a new @RecordSetter record for the world’s largest cheers. *clink!* pic.twitter.com/9UmY5WrVKE — Twitter (@twitter) September 17, 2015 Soft drink brand Coca-Cola has become the first brand to benefit from a customised Twitter emoji after the micro-blogging platform unveiled a pair of stylised glass bottled wrapped in […]
As part of its ‘#MakeItHappy’ campaign, Coca-Cola installed an interactive billboard in a subway station in Stockholm. Dubbed ‘Coke-moji’, the digital ad used facial recognition technology to mimic commuters’ facial expressions and displayed them as emojis. People who stood in front of the billboard had their smiles and winks reflected back at them, brightening their […]
New Obi Probiotic Soda is on a mission to make healthy choices affordable and fun. Made from live, probiotic water kefir, organic juices and organic stevia, each 12-oz. bottle of Obi contains billions of beneficial probiotics and less than 20 calories with two to five grams of natural sugar, but tastes just like a delicious […]
Nescafé has become the first global brand to move all its international and local websites to the Tumblr platform, with the aim of building stronger relationships with younger consumers. The change reflects its position as Nestlé’s top-performing brand on social media, with more than 35 million fans worldwide. It will allow Nescafé to further develop […]
evian and New York-based fashion designer Alexander Wang unveil the 2016 evian Limited Edition bottle. Wang’s design features his signature bar code logo on two contrasting bottles, one black and one white. The purity of evian water is emphasized through clean graphics and highlighted by the play of the lines on the bottles. Alexander Wang […]
The California Milk Processor Board (CMPB), creator of the iconic got milk? campaign, has launched a new statewide advertising campaign that taps into Californians’ leading sense of adventure and discovering the next food trend. Entitled “Food Loves Milk,” the campaign highlights milk’s essential role in food pairings – from the classically traditional such as milk […]