Yotvata is one of Israel’s most loved dairy brands. It is located in kibbutz Yotvata, which is smack in the middle of the rain-deprived and grass-poor Arava desert. Behind this entrepreneurial brand are a bunch of colourful ‘kibbutznikim’ – dreamers, eccentrics, poets and yes – even fitness fanatics who work hard every day to […]
Mystery Ltd.’s latest and most unusual food and beverage design project has involved overcoming any phobias about grubs and embracing the idea of insects as a valuable food source. Along with new clients, Shami Radia and Neil Whippey, the design agency has joined the quest to persuade the UK to Eat Grub! Friends Shami and […]
On September 19th, Mexico was rocked by a 7.1 magnitude earthquake, killing hundreds of people and injuring thousands more. In the wake of the disaster, government relief support didn’t come as urgently as needed so citizens and volunteer emergency workers banded together for rescue and reconstruction efforts. As the nation is their birthplace, Corona Mexico […]
Saarioinen is one of the largest food producers in Finland and its traditional liver casserole is Finland’s most purchased convenience food. In 2017, the famous and loved food turned 60 years old and to celebrate this, Saarioinen established Liver Casserole Day on the 10th of October. The story of liver casserole begins in 1957, when […]
The commercial value of heritage to food and drinks brands is well known. It engenders loyalty, even love sometimes. It attracts consumers, both at home and overseas. It is a source of differentiation. Many a heritage brand has succeeded because it has capitalised on its long history, its inherent Britishness and its reputation for design […]
Artisan coffee company Redemption Roasters has unveiled a new brand identity by Here Design. Each batch of Redemption Roasters coffee is prepared by inmates enrolled in a training programme at Aylesbury Young Offenders Institute, which aims to reduce reoffending rates through purposeful activity in an otherwise aimless confinement. Through a partnership with the Ministry of […]
Sipsmith, the London gin brand, is reviving its rooftop hot gin activation with an experience featuring a historical bar tool to heat the cocktails. The “Hot Gin Roof” event will give guests an insight into hot gin history. Each Sipsmith cocktail will be “poked” in front of customers which will heat it instantly to caramelise […]
‘2SORELLE’ (‘2SISTERS’) is the new Christmas commercial for Bauli, one of the most iconic Italian brands, created by McCann Worldgroup and directed by the famous Italian filmmaker Paolo Genovese. The commercial is part of the “Lascia parlare il cuore” (‘let your heart speak’) campaign, whose aim is to help people reveal the small and unexpected […]
Gïk, the blue wine which took the industry by storm in the other half of the world, has arrived in Singapore. A sweet and fresh taste in the form of a vibrant indigo colour are the main characteristics of Gïk. It aims to create an accessible wine suitable for anyone between the age of 18 […]
Batch Organics is the no hype, no hassle health food brand for busy people who want to eat well. Integrated branding agency Ragged Edge has ensured it stands out in a noisy category with the no nonsense brand proposition ‘Straight Up’. The rebrand has been brought to life through a new name, logo, colour […]