Molson Coors UK&I has announced the launch of a brand new initiative to save the Great British Pub. ‘Putting The Great back into Great British Pubs and Clubs’ is a brand new cross discipline campaign from Molson Coors designed to provide practical, first hand support to pubs and clubs across the UK. The Great British […]
If anything says “New York” more than a bagel, it’s graffiti and hip-hop. That, at least, is the premise of a new Dutch campaign for McDonald’s, from TBWA\Neboko. To promote a new burger—the New York Bagel Supreme—in the Netherlands, the fast-food giant flew in a half-dozen street artists from the Brooklyn-based mural project Bushwick Collective, […]
Robinsons Fruit Shoot, the UK’s leading No Added Sugar soft drink brand for children, has launched a new campaign in a contemporary approach aimed at driving relevance amongst parents. The fully integrated, global campaign; It’s My Thing, created by iris, celebrates real kids doing what they’re passionate about, championing their self-expression and individuality and inspiring parents […]
Parents understand how much time and sacrifice is poured into their kid’s after school activities. When their child finally reaches the spotlight, it makes it all worthwhile. Creative agency Grip and KFC Canada have tapped into this emotional moment in their latest spot edited by Marc Langley and directed by Sparks Productions’ Ben Liam Jones. […]
Popular breakfast cereal brand Weetabix, is bringing back its famous ‘Have You Had Your Weetabix?’ strapline with a new advertising campaign that aims to encourage consumers to think of the brand as the first choice for breakfast. Supported with a heavyweight £10 million investment and a bold new pack design the brand aims to extend […]
Stacy’s Pita Chips is honouring Women’s History Month with artsy limited-edition bags that pay homage to artwork and signs that women have created throughout history. A limited number of bags, which were created in partnership with Goodby Silverstein & Partners, are available for free at StacysStandsWithYou.com. For each person that registers to receive a bag, […]
Staropramen, the number one Czech beer in the UK, and Pravha, the new lighter tasting pilsner from Staropramen, are opening the “Spirit of Prague” beer hall in London to celebrate their sponsorship of London Beer Week. Based at the Old Truman Brewery in Shoreditch from the 16th – 19th March, the pop-up bar will offer […]
Dalston’s is continuing its craft soda revolution with a new selection of great tasting, no nasties, real ingredient led canned drinks that all fall under 100 calories, after securing its first major supermarket listing just months ago. The premium canned sodas are launched to challenge the notion that sparkling drinks are laden with sugar and […]
Burger King launched its world’s first ‘Burger Queen’ campaign for International Women’s Day, in partnership with Y&R Shanghai. Prompted by the question, ‘Can you be our Burger Queen?’, video interviews across China’s massive social media platforms have already driven over 60 million views. The female respondents, despite their various differences, mostly doubted or questioned whether […]
Always wanted to have ice cream for breakfast? Well, now you can thanks to Ben & Jerry’s new line of cereal-flavoured ice cream. Made with cereal milk ice cream, this new line of breakfast treats come in three unique flavours: Fruit Loot, Frozen Flakes and Cocoa Loco. Unfortunately, these new flavours are only available at […]