Castor & Pollux Natural Petworks, a leader in organic and natural pet products, expands its treat offerings with the launch of ORGANIX Jerky Chip Cookies. The all-natural dog biscuits are wholesome, meaty treats, which are oven-baked with organic whole grains and protein-packed jerky chips. And the taste? That’s right, they’re as good as homemade…but for […]
Three London-based industrial design students have created the ‘Ooho’, an edible water bottle that looks like a blob. It is modeled on molecular gastronomy techniques and the students claim it is biodegradable, durable, hygienic, and easy and cheap to make. It contains water in a double membrane through ‘spherification’, which is the technique of shaping […]
https://www.youtube.com/watch?v=uXZ9Ofou2Lc Lay’s – the world’s #1 snack brand – announced today a major global integrated marketing campaign and new multi-dimensional promotional partnership featuring record breaking football superstar, Leo Messi. The campaign celebrates the simple pleasure of globally enjoyed Lay’s potato chips and extends across three executions: master brand communication, Lay’s Deep Ridged snacks and an […]
A giant human asparagus spear has got ladies’ all of a flutter throughout Worcestershire and surrounding counties. Gus the Asparagus Man, the mascot of the British Asparagus Festival, has become the Tom Jones of the horticultural world. Gus was created as part of the world-famous British Asparagus Festival, which takes place annually in Evesham, the […]
Mouton Cadet Ryder Cup Selection, made with the support of Paul McGinley, The 2014 European Ryder Cup Captain, has just been revealed. This limited edition is the official wine of The 2014 Ryder Cup at Gleneagles, Scotland. Paul McGinley attended a special reception at Château Mouton Rothschild, hosted by M. Julien de Beaumarchais, son of […]
George Washington is rumored to have chopped down a cherry tree or two in his time. Perhaps it was to supply the ingredients for his most beloved libation. George Washington’s favorite liquor was his wife Martha’s recipe for Cherry Bounce, one of 18th century America’s most popular and high-spirited beverages. In honor of National Make […]
A giant vending machine was recently installed in the village of Clifton in Derbyshire, England, which has been without any local grocery or convenience shops for the past 14 years. The vending machine was the idea of community engineer Peter Fox, who spent three years developing it himself after failing to get the support of […]
On the evening of Tuesday, March 25, Stella Artois held a celebration at Lafayette Townhouse in Manhattan’s SoHo neighborhood to launch a global pilot program aiming to bring its best-in-class draft experience to the world’s home bars. The evening was hosted by the actor Jake Johnson, star of New Girl on FOX and a home-bar […]
Family (and friends) has recently helped TruVibe, a new brand of raw and organic superfood offerings get to market with the aim of encouraging a wider, more mainstream audience to trial the category. It represents a significant break into the US market for the agency, celebrating their 5th year next month. The 65% of consumers […]
Carl’s Jr. and Hardee’s have announced their new X-Tra Bacon menu items as part of their promotional tie-in with 20th Century Fox’s release of X-Men: Days of Future Past. The X-Men themed campaign created by 72andSunny features appearances by iconic X-Men characters who use their mutant superpowers to take down the X-Tra servings of bacon […]