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Home»Archives»Marketing (Page 282)

JWT Japan & KitKat Offer Digital Cheer to Hard Working Students

By Newsroom on January 22, 2016  

JWT Japan & KitKat Offer Digital Cheer to Hard Working Students

KitKat sounds like “kitto katsu,” which means “surely win” in Japanese. That’s made the chocolate bar…

Magners Targets Lovelorn Hipsters with Tinster Dating App

By Newsroom on January 22, 2016  

Magners Targets Lovelorn Hipsters with Tinster Dating App

Irish cider brand Magners is seeking to cement the age-old link between alcohol and dating…

Domino’s Launches on Snapchat with ‘Dough to Door’ Film

By Newsroom on January 22, 2016  

Domino’s Launches on Snapchat with ‘Dough to Door’ Film

Domino’s has bolstered its social-media presence by rolling out on messaging service Snapchat. The pizza-delivery…

HungryHouse Reveals what Brits will Be Eating in 2016

By Newsroom on January 21, 2016  

HungryHouse Reveals what Brits will Be Eating in 2016

hungryhouse.co.uk studied users’ ordering trends over the last 12 months revealing an increase in trendy…

Coca-Cola Announces New ‘One Brand’ Global Marketing Approach

By Newsroom on January 20, 2016  

Coca-Cola Announces New ‘One Brand’ Global Marketing Approach

Marking a significant shift in its marketing strategy, Coca-Cola announced that for the first time,…

New Era of Music Debuts at Starbucks with Spotify

By Newsroom on January 20, 2016  

New Era of Music Debuts at Starbucks with Spotify

Starbucks launched a new digital music experience with leading streaming music service Spotify, allowing Starbucks…

Knorr Refeshes Brand & Launches New £2.7m Campaign

By Newsroom on January 20, 2016  

Knorr Refeshes Brand & Launches New £2.7m Campaign

Stock cube maker Knorr has unveiled a new look and inked a sponsorship deal with…

Popchips Recognises ‘Tokenistic’ Efforts of Brits to Stay Healthy

By Newsroom on January 19, 2016  

Popchips Recognises ‘Tokenistic’ Efforts of Brits to Stay Healthy

Popchips has launched a refreshed brand campaign as it targets health conscious Brits with a…

Diageo’s Ciroc Channels Zoolander’s ‘Blue Steel’ For Limited Edition Bottle

By Newsroom on January 19, 2016  

Diageo’s Ciroc Channels Zoolander’s ‘Blue Steel’ For Limited Edition Bottle

Diageo premium vodka Cîroc has sought inspiration from the catwalk with a limited edition ‘Derek…

Pret a Manger Puts Altruistic Twist on Coffee Giveaway

By Newsroom on January 18, 2016  

Pret a Manger Puts Altruistic Twist on Coffee Giveaway

Fast food chain Pret a Manger is putting a new spin on its policy of…

Lager Struggles to Retain its Fizz as Usage Drops to a Half of Brits

By Newsroom on January 15, 2016  

Lager Struggles to Retain its Fizz as Usage Drops to a Half of Brits

It seems that Britain’s lager segment is struggling to retain its fizz, as it faces…

David Beckham Welcomes Guests to Haig Club Shanghai

By Newsroom on January 15, 2016  

David Beckham Welcomes Guests to Haig Club Shanghai

Designed to be different, Haig Club Single Grain Scotch Whisky redefines the way people come…

Pepsi Rings in the Chinese New Year with the Monkey King Family

By Newsroom on January 15, 2016  

Pepsi Rings in the Chinese New Year with the Monkey King Family

PepsiCo promotes its special Chinese New Year ‘Bring Happiness Home’ limited edition commemorative Pepsi Can,…

Golfer Jordan Spieth Signs Multi-Year Partnership Deal With Coca-Cola

By Newsroom on January 14, 2016  

Golfer Jordan Spieth Signs Multi-Year Partnership Deal With Coca-Cola

The world’s top-ranked golfer will tee off with Coca-Cola this season. Jordan Spieth – who…

Samuel Adams Bring Back Cold Snap to Helps Drinkers to #SnaptheCold

By Newsroom on January 14, 2016  

Samuel Adams Bring Back Cold Snap to Helps Drinkers to #SnaptheCold

The Sam Adams brewers announced the anticipated release of Samuel Adams Cold Snap, a Belgian-style…

Coca-Cola’s Teen Dance Program “Share the Movimiento” Returns

By Newsroom on January 13, 2016  

Coca-Cola’s Teen Dance Program “Share the Movimiento” Returns

It’s time to shine up those dancing shoes because Coca-Cola’s Share the Movimiento dance program…

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