Coors Light announced the availability of its new mobile game, Coors Light Super Refresh-Men, on iOS and Android. The 8-bit, brawler-style video game challenges legal-drinking-age players to save the Rockies and deliver ice-cold refreshing Coors Light in classic video game fashion for both novice and experienced gamers. Super Refresh-Men builds on the success of the […]
DDB New Zealand has released three new inspirational print ads with highlights from the 1905 Originals’ tour as part of its iconic Steinlager campaign, backing the All Blacks. Travelling to the UK by ship over six weeks, the first team to be known as the All Blacks won 34 out of 35 games on tour […]
French cognac house Martell has launched a redesign of its iconic Martell Cordon Bleu cognac, featuring design by London agency Nude Brand Creation. The cognac house celebrates its 300th anniversary in 2015, and for Nude Brand Creation it was a privilege to be asked to honour Martell Cordon Bleu’s proud and unmatched heritage. An Illustrious […]
Wild Tiger Beverages is launching Wild Tiger Special Reserve Rum in the UK, a very unique offering which is a proud produce of India – The land of the Tiger. The brand had its trade launch in October at the UK Rum Experience week and has received recognition from rum aficionados and members of the […]
Bacardí Gran Reserva announces an exciting collaboration with critically-acclaimed Chef Ari Taymor. The Los Angeles-based chef adapted his culinary skills to the mixology world and created custom cocktails using Bacardí Gran Reserva rums to be served as the official cocktails of the James Beard Foundation Taste America, where the rums currently serve as a participating […]
Johnnie Walker Blue label has released the first trailer for its upcoming film “The Gentleman’s Wager II”, starring Jude Law as it looks to follow up on the success of its first film by pushing its brand into new markets with more cinematic advertising. The new film will be launched internationally on 31 October and […]
Glenmorangie A Midwinter Night’s Dram is a single malt whisky crafted by Dr Bill Lumsden, Glenmorangie’s Director of Distilling, Whisky Creation & Whisky Stocks, exclusively to the UK. It is inspired by the long held tradition where the craftsmen entrusted with the secrets of the Glenmorangie distillery were treated with a special Glenmorangie in the […]
Smirnoff vodka returns with the second iteration of the Exclusively for Everybody campaign to celebrate the idea that good times are more fun when everyone is included. In the next Exclusively for Everybody campaign, actors and comedians, T.J. Miller and Thomas Middleditch, journeyed an epic 3,098-miles from Los Angeles to New York Comic Con in […]
The Glenlivet reveals its latest innovation and first peated flavour in over one hundred years: The Glenlivet Nàdurra Peated Whisky Cask Finish. As with the recent release of The Glenlivet Founder’s Reserve, the iconic Speyside distillery continues to bring new flavour experiences to whisky enthusiasts, while honoring its legacy of distilling high quality Single Malt […]
Glenfiddich has created a new online film to promote the launch of 21 Year Old, a reserva rum cask finished expression from the Glenfiddich single malt range. Digital agency Gravity Thinking devised and produced the film – The Finishing Touch – to capture ‘Raised in Scotland, Roused by the Caribbean’ story of the brand. The […]