From Pitch To Canvas: Pepsi Celebrates “The Art Of Football”

From Pitch To Canvas: Pepsi Celebrates “The Art Of Football”

Pepsi officially announced its global creative curation, uniting the exciting worlds of photography, street art and sport to celebrate “The Art of Football” as part of the brand’s 2014 football campaign. Combining world-renowned photographer Danny Clinch, six of the world’s leading street artists and some of the globe’s best footballers, including Leo Messi, Robin van […]

Coca-Cola Unveil The Invisible Vending Machine

Coca-Cola Unveil The Invisible Vending Machine

http://www.youtube.com/watch?v=RjMhZFhD0tI#t=0 Not only do vending machines offer all kinds of products, including piping-hot burritos and crunchy salads, but they also come in all shapes and sizes. For Valentine’s Day this year however, Coca-Cola managed to create a truly original offering, in the form of an “invisible vending machine” that only reveals itself to passing couples. When […]

Fairlife Purely Nutritious Milk: More Protein, More Calcium, Less Sugar

Fairlife Purely Nutritious Milk: More Protein, More Calcium, Less Sugar

In a racy series of ads featuring glamorous women in pin-up poses dressed only in milk, fairlife introduced a high nutrition milk that will raise consumer interest for better tasting, more nutritious milk products. Launching in the Twin Cities, fairlife purely nutritious milk has 50 percent more natural protein and calcium and 1/2 the sugars of ordinary […]

New Entry Belle Ambiance Targets Millennials With Wine Collection Debut

New Entry Belle Ambiance Targets Millennials With Wine Collection Debut

Delicato Family Vineyards, one of the fastest growing wine companies in the country, announces the national launch of Belle Ambiance, a new portfolio of rich, indulgent California wines crafted to enhance any moment. “Belle Ambiance is a new offering that resonates with the aspirational, yet economically-conscious Millennial audience who are continuing to drive the growth […]

Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut Unveils First Ever ‘Oz’ Bottle That Pays Tribute To Australia

Absolut and Baz Luhrmann have come together to design their first vodka bottle that pays tribute to Australia. The “Oz” bottle comes in an orange and apple green color scheme, with vignettes, flowers and parrots that form the letters “O” and “Z”. A special neck tag is also attached to each bottle, revealing the four […]

Selfridges Introduces Japanese Gin

Selfridges Introduces Japanese Gin

Selfridges will be launching the first ever Japanese Gin made using Japanese botanicals – in time for the start of the blossom season in March 2014. The Gin is distilled, blended and bottled at The Cambridge Distillery in England, producers of some of the world’s most highly sought after gins and distillers to the world’s […]

Heineken UK Banned From Using ‘Misleading’ Kronenbourg 1664 Ad

Heineken UK Banned From Using ‘Misleading’ Kronenbourg 1664 Ad

http://www.youtube.com/watch?v=2kfqsbABHr8#t=0 Beer and cider producer Heineken UK has been told it must not use an advert for Kronenbourg 1664 that implies that the product was manufactured and brewed in France. The Advertising Standards Agency (ASA) ruled that both the press and TV ads for the drink were ‘misleading’ as they implied that Kronenbourg 1664 was […]

Ballantine’s Teams up with Boiler Room for Branded Content Deal

Ballantine’s Teams up with Boiler Room for Branded Content Deal

http://vimeo.com/86358877 Ballantine’s, the Pernod Ricard whisky, has announced a global branded content partnership with online music channel Boiler Room, as part of a plan to create online documentaries and one-off events. The ‘Boiler Room & Ballantine’s Stay True Journeys’ project aims to “discover and celebrate the stories of the world’s most vibrant music scenes – […]