Burger King Dressed Up as the Ghost of McDonald’s in this Scary Good Halloween Prank

Burger King Dressed Up as the Ghost of McDonald’s in this Scary Good Halloween Prank

A Burger King location in Queens, New York, has a lock on best restaurant Halloween costume of 2016 after it dressed up as the ghost of McDonald’s—covering itself in billowing white sheets and trolling its rival with a special sign that read: “Booooooo! Just kidding, we still flame grill our burgers. Happy Halloween.” The stunt […]

Hungry Jack’s Customer Pranks Friends for Halloween in New Online Campaign

Hungry Jack’s Customer Pranks Friends for Halloween in New Online Campaign

Creative agency Channel T has helped Hungry Jack’s launch its ‘Scarily Good’ Halloween Whopper campaign by having customer Adam, prank a bunch of his friends for Halloween. As part of a national campaign rolled out in more than 400 restaurants across Australia, Channel T Sydney created digital and social media videos, animated social posts and […]

Burger King Introduces Whopperito, a Whopper Burrito

Burger King Introduces Whopperito, a Whopper Burrito

Burger King’s latest new item is taking a cue from Chipotle Mexican Grill, which is still reeling from a string of foodborne illness outbreaks. The Whopperito, which puts Whopper burger ingredients like beef, tomatoes, onions, lettuce and pickles inside a flour tortilla, will be sold nationally beginning August 15. A queso sauce replaces the mayonnaise […]

Burger King Seeing Red with ‘Angriest Whopper’

Burger King Seeing Red with ‘Angriest Whopper’

Burger King reheated some past ideas to cook up the new Angriest Whopper, a red-bun burger that could help the chain reinforce its flame-grilled and spicy branding and entice diners to spend a bit more. The Angriest Whopper announced recently follows 2015’s A.1. Halloween Whopper, which had a black bun. It also follows the Angry […]

Burger King Responds to McDonald’s Sassy Ad Insulting its Drive-Thrus

Burger King Responds to McDonald’s Sassy Ad Insulting its Drive-Thrus

McDonald’s recently launched a cheeky directional billboard in France that poked fun at Burger King’s inconvenient drive-thru locations. It looks like the latter isn’t going down without a fight though–and with humour. The fast food chain has teamed up with agency Buzzman to create this amusing spot in response to the Golden Arches. The message […]

Burger King Hijack Newspapers in the US to Promote New Hot Dogs

Burger King Hijack Newspapers in the US to Promote New Hot Dogs

Burger King took over the covers of the New York Post, Houston Chronicle and the San Francisco Examiner among other newspapers on February 23 to promote the launch of its flame-grilled hot dogs. The full-page cover ads feature the brand’s King mascot along with the text: “The King’s Got A Whopper…and we’re not talking about burgers.” […]

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