Strongbow Hard Apple Cider Launches First and Bestest TV Spot

Strongbow Hard Apple Cider Launches First and Bestest TV Spot

Strongbow Hard Apple Cider, the number one selling global cider brand, announced the launch of their latest campaign “Cider at Its Bestest” which includes the brand’s first ever US television spot, “Slow Motion Horse.” The campaign, set to run nationally, puts the product at its core, showcasing that Strongbow over ice is the best cider experience possible. With over 125 years of […]

Courvoisier Launches “Exceptional Journey” Campaign

Courvoisier Launches “Exceptional Journey” Campaign

Courvoisier, one of the world’s leading luxury cognacs, announced the launch of its newest campaign: Exceptional Journey. Inspired by the rich legacy and heritage of the iconic Courvoisier cognac house, the Exceptional Journey campaign celebrates the path toward achieving excellence and recognizes individuals who have fully embraced the journey – and the lessons along the […]

Starbucks’ New Ads Show Intimate Conversations Shared Via Texts And Emoji

Starbucks’ New Ads Show Intimate Conversations Shared Via Texts And Emoji

Starbucks has released three new ads that share a simple yet poignant message—“Sometimes the best way to connect is to get together.” Created by ad agency BBDO, each of the ads starts with an intimate conversation presented in a series of texts and emojis amidst background sounds of buzzing coffee machines and indiscernible chatter. The […]

Guinness Reveals Life Inside the Brewery in Ad Starring its Staff

Guinness Reveals Life Inside the Brewery in Ad Starring its Staff

Guinness took consumers behind the scenes of its 255-year-old brewery in a new TV ad campaign launched on September 15. The ad, which is filmed in Dublin, has been directed by award-winning filmmaker Philip Montgomery and narrated by Irish actor Cillian Murphy. It will run across the UK and Ireland until November, supported by social […]

LIFE Teams Coors Light & Lastminute.com for Major On-trade Push

LIFE Teams Coors Light & Lastminute.com for Major On-trade Push

Independent integrated agency LIFE has devised Coors Light’s latest on-trade activation, supporting the brand’s new #DontWait proposition. The tagline promotes the idea that ‘life is richer’ when you don’t wait. Coors Light has linked with Lastminute.com to offer amazing instant win experience prizes including indoor snowboarding, tandem bungee jumping, ice climbing and indoor skydiving. With […]