TBWA\Paris Parodies Gravity in Brilliant New Ad for McDonald’s

TBWA\Paris Parodies Gravity in Brilliant New Ad for McDonald’s

The Triple Cheeseburger comes out in all McDonald’s restaurants in France. A new product inspired by the iconic Double Cheese recipe: Three beef patties, three slices of melted cheese and three times more fun. To announce the launch, TBWA\Paris has created a fantastically directed comedy TV spot directed by Ben Gregor (Moonwalk Production) parodying Alfonso […]

gpstudio Creates The Whisky Shop’s New Paris Store

gpstudio Creates The Whisky Shop’s New Paris Store

The Whisky Shop has launched a new store in Paris, with interiors designed by international design agency gpstudio. The store is located in Place de la Madeleine, one of Paris’ most stylish shopping areas, in a building dating back to to the late 1800s. gpstudio’s conceptual idea for the interior architecture of the Paris store […]

England Footballers & Fans ‘Invade’ France in Mars Ad for Euro 2016

England Footballers & Fans ‘Invade’ France in Mars Ad for Euro 2016

England footballers lead an armada of fans across the channel to France in Mars‘ new campaign ahead of the Euro 2016 football tournament. The £5m campaign, created by Abbott Mead Vickers BBDO, is attempting to align the chocolate bar with support for the team and will see the product’s packaging show the word “Believe” instead […]

Burger King Responds to McDonald’s Sassy Ad Insulting its Drive-Thrus

Burger King Responds to McDonald’s Sassy Ad Insulting its Drive-Thrus

McDonald’s recently launched a cheeky directional billboard in France that poked fun at Burger King’s inconvenient drive-thru locations. It looks like the latter isn’t going down without a fight though–and with humour. The fast food chain has teamed up with agency Buzzman to create this amusing spot in response to the Golden Arches. The message […]

Calais Wine Calculator Highlights the Cost Saving Benefits of the Booze Cruise

Calais Wine Calculator Highlights the Cost Saving Benefits of the Booze Cruise

Calais Wine, the largest dedicated wine warehouse in Calais, has created an online calculator showing people how much they need to buy to cover the fuel costs of their trip to Calais with wine savings on UK supermarket prices. The calculator asks people to enter their postcode, the current price of petrol and the average […]