How similar are the small joys in your life to the adrenaline-fuelled highs of a post-touchdown dance by a millionaire football star? Pepsi thinks the two might just be closer than you think. The Beverage Giant continues a season-long NFL marketing effort tonight with the second ad in its #BreakOutThePepsi campaign. The spot also features New […]
Dunkin’ Donuts released a new “Runnin’ On a Cold Brew” music video from New York Giants Superstar Odell Beckham Junior. The video (above) also features music producer and recording artist, KOVAS and takes place in the heart of New York City. Dunkin’ Donuts Cold Brew is prepared by steeping a special blend of coffee in […]
When the NFL season kicks off on September 8, the US’ favourite beer will be celebrating the fans that have made football the number one sport in America. Bud Light, the Official Beer Sponsor of the NFL, has already released 720 million of its newly redesigned NFL team cans and next will launch a nationwide marketing […]
This NFL season, Weber Shandwick and Pizza Hut are thinking outside the box. Literally. Available from August 30, Pizza Hut is unveiling an all-new pizza box that features a playable Flick Football Field on top, including goal posts, football triangles and a score card. The box is available with the purchase of any medium pizza, including a […]
Beer with your team on it. #MyTeamCan pic.twitter.com/hL10BxH8Jf — Bud Light (@budlight) August 1, 2016 Bud Light has brought back its team-specific cans for the 2016-2017 NFL season. The beer behemoth has partnered with 27 of the 32 NFL teams on distinct can designs, which got a minimalist makeover from design firm Jones Knowles Ritchie. […]
It took three cleverly acrobatic dogs disguised as a person — make that a very tall person with a tail — to make the very last “Crash the Super Bowl” contest among the most memorable. After amassing the most fan votes on www.doritos.com, Los Angeles native Jacob Chase, the creator of the instant classic “Doritos […]
Michelob ULTRA, the fastest growing beer brand in the US, led Anheuser-Busch’s advertising charge on Super Bowl by airing “Breathe” in the coveted A1 position following kickoff. To set the tone for the game (and ads) to follow, the 30-second spot by FCB Chicago brought the energy and dedication of the Michelob ULTRA drinker to life […]
Coca-Cola assembled two Marvel superheroes for its Super Bowl ad on February 7 in a bid to push its new Coke Mini cans. The 60-second ad featured the latest Marvel character to receive the film treatment in Ant-Man, voiced by Paul Rudd, facing off against Hulk in a cross city chase. The ad revolves around […]
Pepsi, the official sponsor of the Super Bowl 50 Halftime Show, unveiled activations the brand will execute around California’s Bay Area and across the country, to get consumers excited for Halftime and Super Bowl 50 leading up to the big game. Returning for the 14th consecutive year as the official soft drink partner of the […]
Budweiser is using the bright lights of advertising’s biggest stage—Super Bowl 50—to take on drunk driving in an unexpected, unorthodox and powerful way. To spark conversations about this vital issue on one of the biggest drinking occasions of the year, the brand has called upon actress Helen Mirren, with her mix of gravitas and charm, […]