Springetts Brand Design has designed a range of fibre yogurts to be launched in the UK by Arla. Arla challenged the design house to create a disruptive new design for their fibre yogurts. With fibre having so many negative associations, Springetts were asked to create a design that shifted the landscape of how we see […]
Data from Preoday reveals a 26% increase in the number of orders placed for delivery or takeaway on 14th February 2018 compared to the previous Wednesday. Not only were the number of orders placed higher, but the amount spent also increased. Restaurants and retailers using Preoday’s digital ordering technology saw a 41% increase in online […]
In a UK and ROI first, Domino’s is leveraging Tinder’s new chatbot to help singletons find a date. Enter Dom Juan, the digital love guru. Appearing as a normal profile, this thumb-stopping chatbot is a chat-up line expert who wants you to swipe right. Dom Juan will start to help as soon as you’ve matched […]
Häagen-Dazs, the iconic luxury ice cream, once again surprises consumers as it launches its first ever Valentine’s Day limited-edition variant. The on-trend floral Cherry Blossom flavour will be available online through a partnership with Ocado to mark Cupid’s special occasion. Staying true to last year’s brand reset, which focused on recruiting millennials and its commitment […]
Warburtons has teamed up with the London office of independent, strategic brand design agency, Bulletproof, to create new packaging design for Warburtons Sandwich Thins, the next chapter in the agency’s relationship with the family-owned baking company. Bulletproof was tasked with creating a design with real taste appeal to ensure Warburtons Sandwich Thins stand out in […]
Would-be coffee drinkers come up against the pretentious coffee market in Leo Burnett London’s new campaign for McDonald’s McCafé, introducing the latest addition to the menu – the Flat White. Following on from McCafé’s brand relaunch last year, this new Flat White campaign is a continuation of the strategy of poking fun at the category. […]
A new campaign by Sense London, to support the launch of Super Juice, innocent’s most ‘nutritionally dense’ juice, gives Londoners the chance to try the three recipes (Apple, Pear and Cucumber, Raspberry and Cherry, and Orange and Blood Orange) while out and about in the UK capital. The juices also contain ‘super suggestions’ attached to […]
To celebrate 10 years of baking success, Bannisters Farm have given themselves a make-over with a stylish, contemporary but somehow reassuringly traditional new-look to entice more busy people to venture into the freezer aisle and try their range of pre-baked frozen jacket potatoes and skins. The illustrative design reflects the family’s down-to-earth ethos and love […]
The Black Farmer, the premium meat provider, has expanded his range of gluten-free pork sausages with a Reduced Fat Premium Pork sausage. The gluten-free Reduced Fat sausage has been devised to help those consumers looking to follow a reduced fat diet and still enjoy a really great tasting premium pork sausage. The Reduced Fat sausage […]
True to the spirit of the Virgin Money London Marathon, London Pride is all about great character, doing things the right way, and taking pride in epic endeavours. Over the weeks leading up to 2018’s big event, the London Marathon’s official beer sponsor, London Pride, will be sharing examples of runners who aren’t quite up […]