Double award winning World Pasty Champions, West Cornwall Pasty Co have started a UK wide search for the next big name in savoury pasty creation! Calling all dreamers who have ever wanted to see their dream pasty in the crust! This is the first time West Cornwall Pasty Co have run the competition which will […]
International brand design agency Design Bridge has unveiled a new brand identity and a wide range of packaging for Cacao Barry, one of the world’s leading suppliers to top chocolate professionals. Cacao Barry produces and sells the finest-grade chocolate products for the restaurant and confectionery industries. A remarkably diverse range of chocolate origins and flavours […]
Nakd, the snack brand created by Natural Balance Foods, set up shop outside London’s Shepherd’s Bush Westfield shopping centre this week with an edible billboard made up of their fruit and nut bars. The aim of the campaign by Total Media, was to showcase the variety of Nakd products available while positioning them as quick, […]
Welsh Lamb has launched its first fully integrated TV-led campaign, created by AgencyUK. The ad features three generations of a family enjoying lunch when lamb is brought to the table, prompting the family toddler to announce “Lamb!” While his doting mother celebrates the little boy’s first word, his foodie father is less impressed, setting the […]
Luxury whisky Chivas Regal has unveiled a contemporary new design for Chivas 12 Years Old in a bid to reinforce the brand’s craftsmanship, luxury and heritage. Created by Coley Porter Bell, the new design retains its round generous shape with the bottle’s shoulders raised higher. The brand signifier, based on a Celtic lukenbooth, has been […]
Creative marketing agency, RPM and the UK’s number one breakfast biscuit, belVita, are launching NPD ‘Soft Bakes’ through a series of multi-sensory experiential events and retailer take-overs (point of sale creative & sampling) from 10th September. As the autumn mornings draw in, belVita are launching ‘Soft Bakes’ to ease consumers into their mornings with Red […]
Mother London has launched a 5 million ATL campaign, running across OOH, VOD advertising and social media, to support the recent revamp of PG tips’ entire range. With the tagline ‘Keep It Tea’ the campaign will remind consumers of the continued cultural relevance of tea and its power to keep them grounded in a crazy […]
Heinz will no longer refer to its golden multigrain, chocolate and organic varieties of biscotti as ‘an ideal healthy snack for babies 7+ months old’. It comes as a result of a complaint made to the Advertising Standards Authority by the Children’s Food Campaign which argued the products have added sugar as their second ingredient […]
As part of its 80th anniversary celebrations, Yakult is offering customers an opportunity to claim a 2-for-1 Culture Pass to over 350 cultural, educational and historical venues across the UK. Consumers who purchase two promotional packs will be able to claim an e-pass, enabling them to print or download as many 2-for-1 entry vouchers as […]
KP Snacks is introducing an all-star range this Christmas encompassing new flavours, fun festive shapes and the return of KP Nuts’ best-selling caddies. With festive sales of crisps, nuts and snacks representing a staggering £600m each December, the company is aiming to tap into this opportunity and boost sales this year with its all-new line […]