BrandOpus Redesign of FRijj Swirls Onto Shelf

BrandOpus Redesign of FRijj Swirls Onto Shelf

As part of an ongoing relationship, BrandOpus has worked with the UK’s leading flavoured milk brand, FRijj, to redesign its core range of products. Inspired by the ‘full on fun and enjoyment’ brand essence, BrandOpus has developed a packaging and identity design that conveys the spirit of FRijj and reflects the tasty product. The design […]

McRib Will Return To McDonald’s For The New Year

McRib Will Return To McDonald’s For The New Year

The McDonald’s McRib will return on 31 December, the fast food chain confirmed. Burger lovers have long been mystified by the elusive McRib, which tends to make intermittent appearances on the McDonald’s menu in the UK and US. The McRib is a barbecue sauce-infused pork sandwich that reportedly first arrived in 1981, only to disappear […]

Ben Collins Teams with Budweiser to Become ‘Des’ignated Driver

Ben Collins Teams with Budweiser to Become ‘Des’ignated Driver

The former Stig is set to become the ultimate designated driver this Christmas, having teamed up with Budweiser to encourage people to celebrate responsibly over the festive season. Ben Collins, who famously played the role of The Stig for several years, and is renowned as one of the world’s most accomplished drivers, will become a […]

Parker Williams Takes Pomegreat Back To Its Roots With New Pack

Parker Williams Takes Pomegreat Back To Its Roots With New Pack

Branding and packaging design specialist Parker Williams has refreshed the packaging for the UK’s original pomegranate juice brand Pomegreat – a decade after it designed the original. The redesigned pack builds on Pomegreat’s former visual equities created by the agency: a confident, vertical brand logo and a series of pop art- inspired illustrations of pomegranates […]

Pepsi Max ‘Time Tunnel’ Stunt Surprises London Bridge Commuters

Pepsi Max ‘Time Tunnel’ Stunt Surprises London Bridge Commuters

Pepsi Max targeted unsuspecting commuters at London Bridge on November 4 with images of cyborgs, and dinosaurs suddenly appearing in front of them out of seemingly nowhere. The Time Tunnel stunt, from AMV BBDO, Grand Visual and Freuds, featured augmented reality and stereo projection to make the images appear in front of any passerby. This […]

Johnnie Walker to Give 250,000 Kilometres of Safe Rides Home Across the World

Johnnie Walker to Give 250,000 Kilometres of Safe Rides Home Across the World

As part of the Johnnie Walker global responsible drinking programme, Join the Pact, the world’s leading Scotch Whisky said it was giving away 250,000 kilometres of safe rides around the world during the festive season to encourage people not to drink and drive. In Edinburgh Mika Häkkinen, former Formula 1 driver and Johnnie Walker Global Responsible Drinking Ambassador, […]

Pizza Hut’s New Menu Will Take Your Order By ‘Reading’ Your Mind

Pizza Hut’s New Menu Will Take Your Order By ‘Reading’ Your Mind

Pizza Hut is experimenting with a new “Subconscious Menu” that selects pizza toppings for you by tracking your eye movements. Their tablet-based menu, equipped with Swedish company Tobii’s eye-tracking technology, will automatically select toppings based on the ingredients where your eyes linger on the longest. The new menu system then forms an algorithm based on […]

TGI Fridays Mobile Mistletoe Drones to Surprise Guests & Encourage Holiday Cheer

TGI Fridays Mobile Mistletoe Drones to Surprise Guests & Encourage Holiday Cheer

[fvplayer src=”http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/FX-CG81562-20141203-1.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2014/12/162068.jpg”] This holiday season, Fridays Mobile Mistletoe will appear in select restaurant locations to entice guests to make their social time more spirited. Inspired by the pilot program at the TGI Fridays Manchester Royal Exchange restaurant in the UK, Fridays is extending the celebration to some restaurants here in the U.S. […]