Nude Brand Creation picked up three highly coveted awards at the Drinks International Travel Retail Awards held at the luxury Hotel Majestic in Cannes in the South of France this week. The design and branding consultancy was the overall winner of the Best New Packaging of a Drinks Brand for Havana Club Unión. It was […]
Candy brand KitKat is well-known for encouraging people to “have a break,” and these fun billboards really push the idea: they give massages. In Bogota, Colombia, J. Walter Thompson and Mindshare created bus shelters that served as “mini massage parlors.” When passersby leaned against them, they would activate motors inside the billboards that would give […]
Nespresso has cast a new leading man to star alongside brand ambassador George Clooney for the latest communication campaign by IPG McCann. Playing himself, Jack Black is bringing a new twist to the campaign which will debut on 29th October. The new Nespresso advert playfully explores the concept of ‘What Else?‘, provoking viewers to consider […]
Leading Scotch Whisky brand LABEL 5 reveals an exclusive partnership with bartenders around the world who have created innovative and tasty cocktails with LABEL 5 Classic Black. In addition to this digital campaign called “Whisky Confidential”, LABEL 5 announces being partner of the IBA’s World Cocktail Championships for 2015. With its videos, LABEL 5 invites […]
Coors Light announced the availability of its new mobile game, Coors Light Super Refresh-Men, on iOS and Android. The 8-bit, brawler-style video game challenges legal-drinking-age players to save the Rockies and deliver ice-cold refreshing Coors Light in classic video game fashion for both novice and experienced gamers. Super Refresh-Men builds on the success of the […]
Runners get ready to rock – as Hard Rock’s Run Hard Rock Cafe 5/10K to benefit My Friend’s Place takes to the streets of Los Angeles for a third consecutive year. 2015’s race, takes place on Saturday, November 7, 2015, and will, for the first time, give runners the option of extending their run to […]
Fast, high quality food-on-the-move pioneer, Prime Burger is taking over the world, one burger at a time. The fashionable, boutique chain recently launched its latest restaurant in a highly-prized site at Euston Station’s ambitious new food court, as part of Network Rail’s mission to increase artisan eateries across its stations. This joins an impressive stable, […]
DDB New Zealand has released three new inspirational print ads with highlights from the 1905 Originals’ tour as part of its iconic Steinlager campaign, backing the All Blacks. Travelling to the UK by ship over six weeks, the first team to be known as the All Blacks won 34 out of 35 games on tour […]
French cognac house Martell has launched a redesign of its iconic Martell Cordon Bleu cognac, featuring design by London agency Nude Brand Creation. The cognac house celebrates its 300th anniversary in 2015, and for Nude Brand Creation it was a privilege to be asked to honour Martell Cordon Bleu’s proud and unmatched heritage. An Illustrious […]
McDonald’s is turning the NFL on its head in its latest ad campaign by showing legends of the game including Jerry Rice and Mike Ditka rooting for rival teams. As official sponsor of the football league, McDonald’s has released a series of ads featuring NFL Hall of Fame stars however in a cruel twist they […]