A payphone on the streets of New York rings and a passer-by tentatively picks it up. “Listen, I’m inviting you to come across the street,” says the emotionless voice. “That’s terrifying,” the pedestrian answers, unknowingly turning down an invitation to appear on-stage with a renowned US comedian, in a stunt for Heineken. The beer brand […]
On Belgian National Day, July 21, Stella Artois, the world’s best-selling Belgian beer, took over Stone Street in lower Manhattan with an exclusive dinner featuring Chrissy Teigen, Aliya LeeKong and Cara Nicoletti. The evening event was held to introduce “The Butcher, the Baker, the Belgian Beer Maker,” an online documentary series, produced for Stella Artois […]
UK-based designer Hani Douaji has created an amusing concept redesign for the packaging of Trident Xtra Care, a sugar-free chewing gum that “helps protect teeth and gums in between meals and gives a whiter brighter smile.” His fun packaging features several illustrated designs that show either a pair of feminine lips or a manly moustache—when […]
The great taste of Kellogg’s Froot Loops brings back the fun you enjoyed when you were a kid. This year, Froot Loops is asking you to “follow your noses” to bring back the awesome experiences from your youth. In a TV ad airing nationally in the USA, a couple is inspired by their Froot Loops cereal […]
To prove that Montana’s Best of BBQ Sampler event is irresistible, the Montana’s team tried to shoot an entire ad campaign by bartering with BBQ ribs, sausages, chicken, brisket, and shrimp. And it worked. Montana’s surprised real businesses in Toronto by simply walking in and offering a plate of BBQ meat in exchange for goods […]
It’s official. Britain loves hot dogs. Gourmet hot dogs are big news for 2014 and the artisan bread revolution is steaming ahead as consumers demand a better hot dog bun for their money. That’s why Kent-based Speciality Breads, the nation’s only Red Tractor certified artisan bakery, has been busy developing a hot dog bun like […]
From Friday 18th of July, KFC have launched an out of home and social media campaign to promote the new Great American Bites range. The campaign invites people to taste the adventurous spirit of the states that inspired the three new flavours – Texas BBQ, Sweet Missouri Mustard, and Fiery Kansas Chilli. The film, created […]
Five gourmet bar snacks have been crowned as the best in the country by a Michelin starred chef for the Leffe Gastro Bite Awards 2014. With Head Chef of the Hinds Head in Bray, Kevin Love, Leffe searched the nation to uncover the top five gourmet bar snacks being devoured at pubs and bars across […]
Heineken Light, the “Best Tasting Low Calorie Lager” winner at the 2013 World Beer Championships, announced the launch of its “Best Tasting Light” campaign featuring three-time Emmy award winner and Tony award winner and host, Neil Patrick Harris. Heineken will partner with Harris to introduce consumers to the reformulated Heineken Light and creatively bring the […]
Each bottle of Jim Beam Single Barrel, the first-ever single barrel offering from the brand, exemplifies individuality – not only with the distinct flavor and personality of the bourbon itself, but also with its hand-crafted and hand-written bottle labels. And to celebrate its launch, Jim Beam announces today that it’s giving fans across the U.S. […]