Molson Canadian is giving its iconic beer fridge its most Canadian makeover yet. The new beer fridge, which is featured in a recently launched television spot, and will make its public debut during the TORONTO 2015 Pan Am/Parapan Am Games in Ontario, opens once ‘I Am Canadian’ is spoken in six different languages. Using Google’s […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds_Melon_PeterSluszka_Hornet.mp4″ width=”600″ height=”360″] Hornet created this lovable campaign for McDonald’s with good friends Leo Burnett London to introduce the restaurant’s mischievous global mascots, the Happys, to the UK. The adverts follow the playful pair of boisterous boxes during their food-fueled adventures and show how they find the fun in every Happy Meal. The campaign […]
Molson Coors, one of the UK’s biggest brewers, is launching a £500,000 media campaign for Carling Zest. The above the line (ATL) activity, which includes out of home (OOH), point-of-sale (POS) and in-store digital advertising, aims to drive brand penetration and increased rate of sale by developing a clear brand-occasionality link with the Great British […]
[fvplayer src=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds-Lonely-Hearts_60.mp4″ width=”600″ height=”360″ splash=”https://www.fabnews.live/wp-content/uploads/2015/06/McDonalds-Lonely-Hearts-3.jpg”] Leo Burnett unveiled the launch of the new McDonald’s Favourites brand campaign – ‘Good Times’. The campaign celebrates the role the brand plays in customer’s lives and brings to life the brand promise of Simple, Easy Enjoyment. ‘Good Times’ is about the little things that make your day easier. It’s […]
Carling is launching a £3.6M campaign, which aims to ignite football fans’ passion by getting them ready for the season ahead. Running during the period between the football season ending in May and restarting in August, Carling will be supporting football fans with a £10 off official football shirts promotion. The promotion will run across […]
Summer is the time of year to let loose with friends, make new ones and try interesting things — all you need is a little moonlight and some Dos Equis. This summer, Dos Equis encourages fans ages 21 and over to see the rise of the moon as the cue to turn casual gatherings into […]
Strongbow’s latest US ad campaign continues to poke fun at celebrity appearances in adverts with Sir Patrick Stewart on the receiving end once again. The Strongbow Hard Cider TV ad, titled “Fired”, was created by advertising agency Droga5 and shows Sir Patrick Stewart attempting to promote the cider before being fired. The former Star Trek […]
Newcastle Brown Ale is fighting a common misconception about its famous British beer in a video campaign that finds the brewer reassuring its new fans that they’re not idiots. The video titled “Misconceptions,” created by creative agency Droga5, debuted here. It features several new-to-Newcastle beer drinkers learning that everything they thought about the beer was […]
To uncage the nation from the usual celebrations, Tiger Beer will be presenting a fresh take on how National Day is usually celebrated, by throwing its own epic National Day party. Truly a party for the people, it puts the power in the hands of the people by getting Singaporeans to vote for what they […]
Carlsberg in association with 72andSunny Amsterdam, has released a new video called ‘If Carlsberg Did Haircuts’ promoting the brand’s range of grooming products. Following the “If Carlsberg did” series relaunching earlier this year with a £12m investment, the beer brand is trying its hand at male grooming with the new ad which rolled out across […]