Joining the ranks of Stephen Merchant, Zachary Quinto and Elizabeth Hurley bring their personalities to the ‘Independence Eve‘ campaign for Newcastle Brown Ale. In the spots by Droga5, Quinto muses how great British actors really are, and how he – and many other great US thespians – could in actual fact be British, putting on […]
In its latest ad, as part of the ‘Wonderfilled’ campaign, Oreo along with creative agency The Martin Agency, puts the spotlight on a “mini mini mart”, accompanied by a catchy jingle. Previously thought to be nondescript, the mini store shoots to popularity when a family of four realizes it sells nothing but delicious mini Oreos. […]
In sports, there are fans, and then there are untameable fans; those who take things to another level with their exuberance and unbridled enthusiasm for the game. To celebrate this spirit, Bacardí rum has announced its Bacardí Untameable Fan contest, whereby football fans are encouraged to sign and share a petition demanding that employers provide three-hour viewing […]
‘Not for hipsters’—this seems to be the message that South African brewery Garagista Beer Co. is sending to the world. To convey their ‘disdain’ for the ironic, the brand has created a series of humorous ‘anti-hipster’ print ads that pokes fun at them and their lifestyle.
Every Independence Day, American beer companies festoon their cans with stars and stripes and exploit the nation’s strong sense of patriotism — not to mention the outcome of a 231-year-old war — to sell more beer. The makers of the famously British beer Newcastle Brown Ale think that’s bollocks, mostly because they’re British and they […]
Bacardí rum announces its Untameable Fan contest, whereby one worthy fan and a guest will win a trip to one of the countries whose team is playing in the final soccer match this summer. To prove they deserve the Bacardí Untameable Fan title, football buffs in the United States can share photos or videos of a prized […]
Glenmorangie, The ‘Spirit of The Open’ and Scotland’s favorite single malt whisky, has announced a new campaign that invites golf fans around the world to identify the world’s finest golf holes. The aim is to establish the ultimate list of the world’s 18 most ‘Unnecessarily Well Made Golf Holes.’ Glenmorangie takes great pride in the […]
If 2013 was the year of the #selfie, then 2014 is set to be the year of the #friendsie, according to leading cider brand, Somersby. A new marketing campaign that kicks off in 20 countries demonstrates how a friendsie (a social version of a selfie), coupled with a Somersby, incites a feeling of togetherness and […]
After a long wait, summer is finally here and everyone is looking to make this summer bigger and better than ever… Pepsi couldn’t agree more. To kick-off the season and ignite the fun at summer’s hottest destinations, Pepsi is giving consumers unparalleled access to experiences and events with the “Real. Big. Summer.” campaign. The brand […]
Carlsberg UK is launching ‘Born To Be Chilled’, its first cross-portfolio campaign created by The Marketing Store. Inspired by the idea of ‘Total Refreshment’ and the notion that any drink served warm is sacrilege, ‘Born to be Chilled’ encourages consumers to enjoy this summer with a refreshing drink while experiencing a range of live music […]