HECK and Hip Hop legend Tim Westwood are channelling their inner pimps in a tongue-in-cheek series of online videos. The campaign has been created by Partners Andrews Aldridge to coincide with National BBQ Week next week. The ‘Pimp that BBQ’ campaign is a series of entertaining short films through Vine, Instagram and Youtube. In the […]
One iconic city. Two iconic football teams. Welcome to Milan, Italy – home to one of the world’s fiercest sporting rivalries. When the famous red and black of A.C. Milan meets the blue and black of Internazionale (Inter), the city goes into lockdown, bracing itself for the biggest cross-town derby in all of sport. Friends […]
Fast food giant McDonald’s has teamed up with creative agency TBWA/Paris to create a new minimalistic ad campaign that depicts the company’s “Big 6” menu items as icon-esque illustrations. According to Adweek, this is a follow-up to McDonald’s ‘Unbranded’ campaign from last year, which featured the menu items photographed up close without branding. TBWA/Paris described […]
The summer of 2014 is officially Miller Time in America. And to make sure that fans are making the most of their 100 days of summer, Miller Lite is going to reward those who share their Miller Time photos with the world. “We know that it is getting harder and harder for people to unplug, […]
[fvplayer src=’http://assets.mcdonalds.co.uk/UK/Promotions/mcd-myburger-2014/MyBurger_homepage_loop.webm’ width=560 height=315] McDonald’s UK is holding an online competition for five brand new burgers to be sold in stores this fall. Teaming up with digital agency Razorfish London, an online “burger builder” allows fans of the fast food chain to customize their own unique burger—the users will have to build their burger from […]
Coors Light is giving consumers across the USA a chance to win an unforgettable soccer viewing experience with the Coors Light SUPERFANATICOS promotion. This summer, Coors Light will reward two legal-drinking-age super football fans with a trip for two to watch the final game of the summer’s biggest tournament in their favorite team’s home country. […]
Tuborg beer is launching a brand new global marketing campaign called ‘Always Say Yes,’ building on the cultural ‘FOMO’ trend, or ‘Fear of missing out’, and encouraging a positive attitude. The campaign is a fully integrated, 360 degree campaign, encompassing a new TVC, out of home print campaign, digital and point of purchase for the […]
Heineken has unveiled its latest global campaign, “Cities of the World,” aimed to inspire people to get outside of their daily routines by unlocking the secrets of their cities. The fully integrated campaign includes a 60 second television ad and first of a kind, limited-edition Heineken bottles. The latest TV ad, “The City,” is the […]
Stella Artois, the premium Belgian beer brand, launched a campaign to shine a global spotlight on the men and women whose quiet commitment to excellence makes world-class events possible. World-class events are united by the care in every detail of their preparation and delivery, just like the care that goes into Stella Artois. Dubbed World’s […]
Gatorade announced the launch of “Unreal Around the World,” a contest that encourages entrants to demonstrate how their training and hard work translates to unreal performance on the pitch. Winners of “Unreal Around the World” will receive a once-in-a-lifetime global football experience at some of the world’s most iconic clubs, including FC Barcelona, AC Milan, […]