Jacob’s Gets ‘Crackin’ with Biggest Ad Campaign for Decade
Jacob’s, the cracker brand owned by United Biscuits, has launched a £15 million ad campaign…
The Bachelor Teams with McDonald’s for Marketing Push
ABC’s The Bachelor teamed with brand partner, McDonald’s, for both a custom spot and episode integration to cross-promote their brands. Brand Arc Los…
BBDO New York and Snickers Take Over Sports Illustrated… Again
Snickers is taking its “You’re not you when you’re hungry” message to 2016’s Sports Illustrated…
PepsiCo Brings Bold Change to Snack Aisle with First All-Doritos Chip Mix
In its biggest product launch in recent history, Doritos, one of the flagship brands from…
Skittles & Starburst Launch Lip Smacker Trios in Time for Easter
This spring, consumers can pucker up and “Kiss the Rainbow, Taste the Rainbow” with new Skittles and…
DDB & McDonald’s Remind Hong Kong of the Brighter Side of Life
As a brand that for the last 40 years has played a role in the…
Test Results Indicate That Not All Coconut Oils Are Created Equally
A major success story of the health food industry, it’s hard to have missed the…
MasterFoods Says ‘Make Dinner Time Matter’ in New Campaign
Mars Food Australia has launched its new brand campaign via Clemenger BBDO Sydney, for MasterFoods…
McDonald’s Germany Remembers Sweet Summer Flings in Valentine’s Ad
McDonald’s Germany has released its first ever Valentine’s Day spot to celebrate the memories of…
Tiempo BBDO Unveil New Global Lay’s Push Featuring Lionel Messi
Tiempo BBDO is once again the agency chosen to set up the new global Lay’s…
Coley Porter Bell Designs Brand Concept for Ambrosia’s New Frozen Range
Ambrosia – owned by Premier Foods – has unveiled its latest addition to its family…
Tesco Finest Launch Valentine’s Day Meal Shot by Parker Williams
Brand design agency Parker Williams has created Valentine’s Day packaging for Tesco’s finest range of…
#NewMilkTrayMan Arrives in Style in Fallon London’s New Cadbury Push
It all began in October 2015, when Cadbury announced they would be bringing the Milk…
KitKat Gives Everyone a Break in Valentine’s Radio Ads
As part of its successful Moment Marketing strategy for KitKat, J. Walter Thompson has created…
Vintage Dark Chocolate Aged for 18 Months Fetches $345 per Bar
Dark chocolate and wine have a great deal in common. For both, the long road…
McDonald’s Burgers Creatively Broken Down Into ‘Pantone Swatches’
McDonald’s has worked together with Leo Burnett Dubai to come up with an eye-catching campaign.…