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Home»Archives»Marketing (Page 314)

Guinness Calls Global Pitch After Splitting With Saatchis

By Newsroom on May 15, 2014  

Guinness Calls Global Pitch After Splitting With Saatchis

Guinness, the Diageo-owned stout brand, is looking for an agency to work on its global…

Wimbledon to be Celebrated in Stella Artois’s “World’s Greatest Events” Campaign

By Newsroom on May 13, 2014  

Wimbledon to be Celebrated in Stella Artois’s “World’s Greatest Events” Campaign

Stella Artois, the premium Belgian beer brand, launched a campaign to shine a global spotlight…

Gatorade Seek World’s Best Footballers who Turn Real Work into Unreal Performance

By Newsroom on May 13, 2014  

Gatorade Seek World’s Best Footballers who Turn Real Work into Unreal Performance

Gatorade announced the launch of “Unreal Around the World,” a contest that encourages entrants to…

Coca-Cola Installed Mini Kiosks in Germany to Promote Mini Cans

By Newsroom on May 12, 2014  

Coca-Cola Installed Mini Kiosks in Germany to Promote Mini Cans

Coca-Cola continues to play with mini format of its cans in the new promotional effort.…

#CokeDrones Make Surprise Landings on Construction Sites in Singapore

By Newsroom on May 12, 2014  

#CokeDrones Make Surprise Landings on Construction Sites in Singapore

The skies were filled with red boxes of happiness as remote-controlled #CokeDrones took flight, dropping…

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

By Newsroom on May 9, 2014  

Aquafina Bats with Curtis Granderson & Chrissy Teigen to Encourage Fans to “Pledge. Drink. Win!”

New York Mets superstar Curtis Granderson and  Sports Illustrated cover model and TV personality Chrissy…

Mountain Dew Encourages Fans To “Unleash Your X” With X-Men: Days of Future Past Campaign

By Newsroom on May 8, 2014  

Mountain Dew Encourages Fans To “Unleash Your X” With X-Men: Days of Future Past Campaign

Mountain Dew announced that it is bringing fans around the world closer to the excitement…

#ShowUsYourSip for the Chance to Win Free Tea for 25 Years at McAlister’s Deli

By Newsroom on May 8, 2014  

#ShowUsYourSip for the Chance to Win Free Tea for 25 Years at McAlister’s Deli

McAlister’s Deli, a leading fast casual restaurant in the US, announced its #ShowUsYourSip contest in…

Mike’s Hard Lemonade Challenges Fans With Mikehacks

By Newsroom on May 8, 2014  

Mike’s Hard Lemonade Challenges Fans With Mikehacks

Mike’s Hard Lemonade Co., best recognized for its iconic mike’s hard lemonade that defined the…

Kristen Bell Serves as Creative Director for Lipton Iced Tea Mini Film Series

By Newsroom on May 7, 2014  

Kristen Bell Serves as Creative Director for Lipton Iced Tea Mini Film Series

Lipton Iced Tea launched the first video in a three–part comedic film series produced in…

Space Creates ‘Full Flavour Refreshment’ Campaign For Foster’s & Bulmers

By Newsroom on May 7, 2014  

Space Creates ‘Full Flavour Refreshment’ Campaign For Foster’s & Bulmers

Space has created the ‘Full Flavour Refreshment’ campaign featuring shopper marketing and advertising to jointly…

Yorkshire Smokehouse Keeps People Posted On New Kippers

By Newsroom on May 6, 2014  

Yorkshire Smokehouse Keeps People Posted On New Kippers

No, it’s not a red herring – Staal Smokehouse really is sending kippers in the…

Coca-Cola Creates An Arcade Game Powered By Empty Plastic Bottles

By Newsroom on May 2, 2014  

Coca-Cola Creates An Arcade Game Powered By Empty Plastic Bottles

To encourage recycling, Coca-Cola teamed up with agency Grey Dhaka to create an arcade game…

Growth in UK Biscuits & Cakes Market Despite Rise in Home Baking

By Newsroom on May 2, 2014  

Growth in UK Biscuits & Cakes Market Despite Rise in Home Baking

According to Biscuits & Cakes 2014, a new Market Update from market intelligence provider Key…

St Luke’s Wins Heineken Old Mout Cider Business

By Newsroom on April 29, 2014  

St Luke’s Wins Heineken Old Mout Cider Business

Heineken has furthered its long-standing relationship with St Luke’s expanding the account to include Old…

Coca‑Cola Launches Football Promotion To Celebrate 2014 FIFA World Cup

By Newsroom on April 28, 2014  

Coca‑Cola Launches Football Promotion To Celebrate 2014 FIFA World Cup

To celebrate the 2014 FIFA World Cup, Coca‑Cola Great Britain is giving consumers the chance…

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